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Top News In நிர்வாகி மூலோபாயம் இயக்குனர் Today - Breaking & Trending Today

Why Healthcare Innovation Needs Human-Centered Principles

COVID-19 has no doubt been catastrophic, but we must ensure that human beings are at the center of our healthcare innovation. ....

Octavio Egea , Executive Strategy Director , Telehealth Toolbox , Medical Things , நிர்வாகி மூலோபாயம் இயக்குனர் , டெலிஹெல்த் கருவிப்பெட்டி , மருத்துவ விஷயங்கள் ,

Menulog turns State of Origin rivalries into reactive text battle campaign via McCann

Food delivery app, Menulog, has delivered a second serve of NRL greats in its latest integrated campaign via McCann, as Official Broadcast Sponsor for the 2021 State of Origin Series, bringing to life the uniquely Aussie sporting tradition: the sledge. ....

Lewis Steele , Simon Cheng , Christian Duffy , Facebook Instagram , Kia Petrenko , Duncan Fredericks , Wendell Sailor , Alexandra Bryant , Paul Harragon , Ashlee Lynch Marson , Fiona Bateman , Andrew Joey Johns , Dave Jansen , Antonia Minutolo , Chris Johnson , Roshni Hegerman , Billy Moore , Gemma Barr , Daniel Miller , Matt Bowen , Niki Aquino , Lisa Brown , Julia Kenny , James Carr , Sally Heydon , Alexa Burchell ,

Landor & Fitch wins top honours for Saudi Amaala GP branding

Landor & Fitch, the global brand transformation company, said it has collected 36 awards for flagship projects including the Grand Prix at the Saudi luxury destination Amaala and the National Commercial Bank at this year’s Transform MEA Awards. ....

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Landor & Fitch wins top honours for Saudi Amaala GP branding

Landor & Fitch wins top honours for Saudi Amaala GP branding
ABU DHABI, 23 hours, 20 minutes
ago
Landor & Fitch, the global brand transformation company, said it has collected 36 awards for flagship projects including the Grand Prix for Saudi luxury destination Amaala at this year’s Transform MEA Awards.

Covering the Middle East and Africa region, the Transform awards celebrate exemplary work in brand development and acknowledge the growing importance of brand for businesses.

Amaala won big at the Transform MEA Awards clinching four Golds for Best Place or Nation brand, Best Creative Strategy, Best Visual Identity from the Sports, Travel, Leisure and Tourism sector, and Best Visual Identity from the Lifestyle and Wellbeing sector. ....

Saudi Arabia , United Arab Emirates , Red Sea , Djibouti General , France General , Landor Fitch , Andrew Thomas , Luc Speisser , Strategic Or Creative Development , National Bank , Financial Services , National Commercial Bank , Silvers For Saudi Sports All Federation , Saudi Sports For All Federation , Brand Development Project To Reflect Changed Mission , Tradearabia News Service , Grand Prix , Middle East , Best Place , Best Creative Strategy , Best Visual Identity , Best Brand Development Project , Reflect Changed Mission , Global Chief Innovation Officer , Saudi Sports , All Federation ,

New Report Points to Lack of Brand Loyalty in Singapore

In Singapore, consumers number one goal is to be happy.
Credit: Oleg Magni via Pexels.com
The Power of Brand Relationship Design, released today by R/GA Singapore, reveals a growing loyalty crisis in Singapore. Despite widespread recognition of digital services, a range of basic, psychological and human needs are failing to be met.
When compared with other Asia Pacific countries surveyed in the report, Singapore emerges top with the highest number of respondents (43%) saying their #1 personal goal is to be happy and they buy products to achieve that goal, and ranks second globally.
The report also pointed to the environment and sustainability as the most important cause area for people in Singapore, when it comes to causes they would like to see more brands and businesses supporting, scoring higher than ‘mental health’ and ‘physical health’. ....

Brady Ambler , Dorothy Peng , Asia Pacific , Brand Relationship Design , Managing Director , Executive Strategy Director , பிராடி அம்பலர் , டோரதி பெங் , ஆசியா பெஸிஃபிக் , பிராண்ட் உறவு வடிவமைப்பு , நிர்வகித்தல் இயக்குனர் , நிர்வாகி மூலோபாயம் இயக்குனர் ,