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Hit 104.7 has made a slight improvement for the second ratings out of Canberra this year, climbing 1.9 share points to a 12.9% share. The lift, however, was not enough to undo last survey’s catastrophic fall, where the station tumbled from a 20.% share to 11.0%. The city’s recently crowned top station, Mix 106.3, meanwhile, added to its market-leading position, jumping from 17.6% to 18.3%. Both stations are a 50/50 joint venture between Southern Cross Austereo (SCA) and the Australian Radio Network (ARN), known as Canberra FM Radio. Hit 104.7 is programmed in line with SCA’s Hit Network, while Mix 106.3 is sold as part of the KIIS Network. ....
Save my name, email, and website in this browser for the next time I comment. Dan 14 Apr 2021 - 11:13 am Ouch! I know, with such little competition in Canberra, swings like this can be pretty big, but this is a massive drop for Hit104.7. I hope the team are doing okay after today’s news. I’m sure the morale will be pretty low. So what will SCA (who programme the station) do? Aussiecam58 14 Apr 2021 - 11:17 am ARN should rebrand all MIX stations to Kiis except for Perth. 96FM should have come under their Gold (Retro) brand. ARN need to acquire another station in the West. ....