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Decathlon to sell NBA merchandise in India, other regions
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Boston Celtics Al Horford knocks the ball from Milwaukee Bucks Giannis Antetokounmpo during the first half of Game 2 of a second round NBA basketball playoff series Tuesday, April 30, 2019, in Milwaukee. (AP Photo/Morry Gash)
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Decathlon on Thursday announced that it has been appointed as the official licensee of National Basketball Association (NBA) across India, Africa, Asia, Europe, the Middle East and Latin America markets. The sports goods retailer has signed a multi-year merchandising partnership with NBA. According to the terms, Decathlon will design a dedicated range of NBA team and league-branded base layers, accessories and footwear and sell it under its basketball brand Tarmak . ....

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