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Coalition of Egyptian Banks to Launch EGP 1 Billion Fund for Tech SMEs
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The dawn of Ghana s tech ecosystem: Here s what you should know
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Egypt s Cameo-like celebrity shoutout platform, Minly, raises $3 6 million seed
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Egypt’s Minly raises $3.6M to connect celebrities and fans through personalized experiences
In the past couple of years, we’ve seen a growing trend of creators adopting digital and social media, not just as a supplement to their media presence but also as a cornerstone of their personal brand.
The pandemic has surely accelerated creator economy trends. Many popular artists and figures have had to postpone concerts and live events, subsequently using social media to carry out these activities and engage their fans. Proliferating through Western and far East markets, the creator economy bug, which has made platforms like Cameo and Patreon unicorns, is beginning to take center stage in MENA.
Egyptâs Minly raises a $3.6 million Seed round
Egypt-based social media startup Minly has secured a $3.6 million Seed fund, co-led by 4DX Ventures, B&Y Venture Partners, Global Ventures alongside other regional funds and strategic angel investors.
Founded in late 2020 by Mohamed El-Shinnawy, Tarek Hosny, and Bassel El-Toukhy, Minly allows celebrities to record personalised messages for their fans. The platform has more than 50,000 registered users.
Minly will use the investment to expand across the region and broaden its services to allow content creators to create experiences across multiple platforms for their fans.
Press release:
Minly, a platform empowering stars to create authentic, personalised connections with their fans across the Mena region, has closed an oversubscribed $3.6 million seed round co-led by 4DX Ventures, B&Y Venture Partners, and Global Ventures. The round also included participation from other leading regional funds, and a cast of highly strategic an