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Unilever will stop using the word 'normal' in ads and packaging


Unilever will stop using the word normal in ads and packaging
Company also won t alter person’s body shape or skin color
Unilever
and last updated 2021-03-10 13:46:01-05
LONDON — Unilever says it will eliminate the word “normal” from all of the packaging and advertising for its beauty and personal care brands.
Additionally, the large consumer good company says it won’t digitally alter a person’s body shape, size, proportion or skin color in its advertising, and it will increase the number of ads portraying people from diverse groups who are under-represented.
The London-based company announced the changes Tuesday, saying they’re part of its new “Positive Beauty” vision and strategy, which will “champion a new era of beauty which is equitable and inclusive,” as well as sustainable. ....

City Of , United Kingdom , Sunny Jain , Positive Beauty , President Beauty , நகரம் ஆஃப் , ஒன்றுபட்டது கிஂக்டம் , சூரியன் தீண்டும் ஜெயின் , பாஸிடிவ் அழகு , ப்ரெஸிடெஂட் அழகு ,

Unilever, maker of various toiletries, to stop using word 'normal' in ads and packaging


Unilever, maker of various toiletries, to stop using word normal in ads and packaging
Company also won t alter person’s body shape or skin color
Unilever
and last updated 2021-03-10 12:50:16-05
LONDON — Unilever says it will eliminate the word “normal” from all of the packaging and advertising for its beauty and personal care brands.
Additionally, the large consumer good company says it won’t digitally alter a person’s body shape, size, proportion or skin color in its advertising, and it will increase the number of ads portraying people from diverse groups who are under-represented.
The London-based company announced the changes Tuesday, saying they’re part of its new “Positive Beauty” vision and strategy, which will “champion a new era of beauty which is equitable and inclusive,” as well as sustainable. ....

City Of , United Kingdom , Sunny Jain , Positive Beauty , President Beauty , நகரம் ஆஃப் , ஒன்றுபட்டது கிஂக்டம் , சூரியன் தீண்டும் ஜெயின் , பாஸிடிவ் அழகு , ப்ரெஸிடெஂட் அழகு ,

Unilever nixes normal label from beauty, self-care products

Unilever says a study it recently conducted found 7 in 10 respondents felt using the word “normal” on product packaging has a negative impact. ....

Positive Beauty , Personal Care , பாஸிடிவ் அழகு , தனிப்பட்ட பராமரிப்பு ,