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The greyhound industry launched a fightback against what it claims is an aggressive campaign to distort and damage its reputation.
The industry – in the form of a video documentary series – aims to highlight the value of the industry to the Irish agri-sport economy and the welfare work being done by Irish dog owners.
The sector, it says, is worth €300m to the Irish economy. It also underlines the individuals who are devoted to the industry ranging from Cork GAA great Jimmy Barry-Murphy to racing enthusiast John Kenny and famous trainers Pat Guilfoyle and Denis Fitzgerald.
The campaign was unveiled after the industry was left reeling by a series of allegations about dog welfare, cullings and exports.