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CX & Marketing Newsbyte: Merkle Acquires LiveArea, Hero Digital Launches Commerce Solution, More News

CX & Marketing Newsbyte: Merkle Acquires LiveArea, Hero Digital Launches Commerce Solution, More News
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Dentsu Launches Merkle Canada to Expand its Customer Experience Capabilities

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TORONTO As part of dentsu’s move to strengthen its Customer Experience Management (CXM) offering, the network announced today the expansion of its CXM services in the Americas region by launching Merkle Canada.
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Merkle’s expansion into Canada brings globally leading capabilities across data transformation, digital transformation, and customer experience management, tailored to the Canadian market and its local, social, and cultural diversity. Under the simplified model, brands gain easy access to solutions spanning CX transformation, technology consulting, program strategy, CRM/loyalty, digital experiences, commerce, and data science/analytics. ....

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