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Over 2/3 of Gen Z & Millennials Say Personalized Content is a Must for Subscribing to Publishers Email Newsletters
New Study by Jeeng Proves Publishers Must Find Ways to Personalize & Automate Content Delivery to Reach Digital Natives
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NEW YORK, May 25, 2021 /PRNewswire/  Despite years of naysayers claiming that email is dead, it turns out email newsletters are very much alive and well especially for publishers looking to engage Gen Z and Millennials (GZM). However, there s one caveat: these so-called digital natives overwhelmingly demand that the content they receive from publishers must be personalized to their interests. ....

Jeff Kupietzky , Genz Millennials , Mantis Research , Salem Web Network , Publishers Guide , Digital Natives , ம்யாந்‌டிஸ் ஆராய்ச்சி , ஸேலம் வலை வலைப்பின்னல் , டிஜிட்டல் பூர்வீகம் ,