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Increased Visit Frequency Drives Higher Shopper Value Within Convenience

Increased Visit Frequency Drives Higher Shopper Value Within Convenience
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C-stores visited more in April, research shows

C-stores visited more in April, research shows
Print
19th May 2021
The UK convenience retail channel has seen growth in average shopper visit frequency and average weekly shopper value in the four weeks ended 2 May.
The latest insight from Lumina Intelligence’s Convenience Tracking Programme shows visit frequency to a convenience store was 2.6 times per week (+8%), the average weekly shopper value was £29.09 (+4%), and the average basket size was 3.3 items (-3%). In contrast, the average basket size has fallen slightly.
Planned top-up remains the number one mission driving shoppers to convenience stores, but its share of visits has fallen -2.7ppts to 29.2% during the four-week period. This change has been driven by an increase in shoppers on a food to go mission, which increased by +2.1ppts to 12.6%. ....

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C-stores still growing in lockdown, research shows

C-stores still growing in lockdown, research shows
Print
5th March 2021
The UK convenience retail channel has seen growth in average shopper visit frequency, average basket spend, and average basket size, new research reveals.
The latest insight from Lumina Intelligence’s Convenience Tracking Programme, for the four-weeks ending 7 February, shows the average basket size in convenience was 5.3 items – up 6%, the average visit frequency was 2.8 times – up 4%, and the average value of a convenience shopper was £66.73 – up 10%.
Planned top-up remains the number one mission driving shoppers to convenience stores, accounting for a third of all visits in the four-week period. In addition, meal occasions has overtaken newsagent as the second biggest mission, accounting for over 14% of trips – up 1.7 percentage points. ....

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Visit Frequency And Spending In Convenience Increases; PMPs More Popular

Visit Frequency And Spending In Convenience Increases; PMPs More Popular
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