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Mixed emotions mark arrival of one year of COVID-19 pandemic


Live and learn
Winston-Salem Mayor Allen Joines said he’s glad to be basking in the proverbial light at the end of the pandemic tunnel.
However, he remains concerned that there’s much recovery left to undertake over at least the next year, particularly K-12 students and small businesses and restaurants,
Winston-Salem Mayor Allen Joines 
Andrew Dye, Journal
“Most of the changes we were forced to make are temporary, and we have slowly been able to get back to some level of normalcy,” Joines said.
Joines issued Nov. 24 a COVID-19 declaration that authorizes city police and fire officials to enforce Gov. Roy Cooper’s order requiring people to wear face coverings in all public places. ....

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Visit Winston-Salem turns to safety-focused marketing campaign to reassure visitors during pandemic


Visit Winston-Salem has rolled out the latest in a long line of marketing campaigns, hoping the timing is right to appeal to tourists, conventions and sports groups that are cautiously inching forward in the shadow of the COVID-19 pandemic.
The tourism agency released last week Winston-Salem s Got You Covered, which blends a montage of local destination and hotel settings with a message emphasizing heightened safety measures to reassure travelers and guests.
The campaign is aimed at state, regional and national meeting planners, along with more than 450 meeting and convention clients.
Meeting and convention bookings account for more than 30% of the Forsyth County hotel occupancy, a key portion of the taxes those hotel room stays generate. ....

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