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5 Package Designs of the Week


5 Package Designs of the Week
When it comes to the world of packaging, no one covers it more comprehensively than
Crane Paper
“Even though most of our money today lives in an electronic ether and personal notes are likely to be sent and received via a smartphone app, neither will carry the gravitas and intimacy of physical paper. Today’s digital world hasn’t supplanted physical media like paper it’s elevated it. That is part of the inspiration for Crane Paper Company’s brand refresh, a project embarked with design agency Collins. The refresh lifts Crane’s product to something used when seeking the kind of intimacy and closeness that comes from a physical message. Collins drew inspiration from the Art Nouveau movement, a style originating in the late 19th century, and representative of a move toward modernity being manifested industrially.” ....

Rudy Sanchez , Shawn Binder , Crane Paper Company , Week Check , Art Nouveau , United Kingdom Based , முரட்டுத்தனமான சான்செஸ் , ஷான் பைண்டர் , கிரேன் காகிதம் நிறுவனம் , வாரம் காசோலை , கலை ந்யூவோ , ஒன்றுபட்டது கிஂக்டம் அடிப்படையிலானது ,