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By Morgan Huelsman Jan 5, 2021 Chipotle launched a new healthy menu item! After successful tests at locations in Denver and Wisconsin, Chipotle announced they are launching a new plant-based The new menu item will be available nationwide for a limited time. It s a plant-based rice alternative that s made with freshly grilled riced cauliflower and finished with hand-chopped cilantro, lime, and salt. To celebrate the new menu item, Chipotle is offering four new variations of its Lifestyle Bowls with the cauliflower rice. The Whole30 Bowl, Keto Bowl, Vegetarian Salad Bowl, and Vegan Bowl will all be available with cilantro-lime cauliflower rice. The menu item will cost guests an additional $2 if they choose to upgrade. ....
Luke Sharrett/Bloomberg Chipotle Mexican Grill stock carries a hefty multiple, but bullish investors are quick to point out it’s justified by the burrito chain’s high growth. One key driver of that growth is the company’s menu innovation. Cowen & Co. highlights Chipotle’s menu on Wednesday, calling the stock its “best idea for 2021.” Analyst Andrew Charles reiterated an Outperform rating and $1,550 price target on Chipotle (ticker: CMG) ahead of a likely nationwide launch of cauliflower rice on Jan. 4, following five months of testing. He argues that the new offering can match the high end of the historical 1% to 2% sales lift that Chipotle has gotten from past menu innovation. ....