Although its been said before, weve got new old news, i guess that the Drug Companies and the opioid business are facing a criminal probe. All of which would have at one time virtually trashed this market. Instead, the dorn thing just wont quit. Dow gained 55 points. Nasdaq advanced. 18 with all three closing at record levels. So we have to ask ourselves, what the heck is going on here so you know what im going to do in honor of these records, im going to run down all the reasons why this rally keeps on trucking first, while, indeed, discounter dollar tree had problems with the tariffs, the big guys are doing just fine. Walmart, target, amazon, costco simply havent felt the pain. The tariffs air problem for some many chains but the sky is falling narrative hasnt played out. Inflation remains subdued. When you consider everybody was predicting the trade war would devastate all retail, things are going much better than expected. Number two, the enterprise is very soft, but far fewer companies are levered to the enterprise, meaning company sales, than you might think. Tonight hewlettpackard told a tale of woe similar to what we heard from sysco. There are just too many executives who have to sign off on deals because who knows how much they should budget for in 2020. We already know what the tariffs are going to be. Still, companies dont want to make a mistake, so they are holding out for a more certain environment to buy big capital products. However, individuals are still flush. And theyre spending fortunes on hardware as we saw from best buy this morning. The stock jump almost 10 . Kohl said womens apparel is weak, but Dicks Sporting Goods told a positive story about the same kind of power, sending its stock up 18. 62 . Ive got winners and losers, not just losers. And the wirns anners are more prevalent than the losers and thats why you have a rally. Third, talks of getting a new lease on life ever since china said it would respect intellectual property. Talk is cheap. But President Trump can declare a victory here and say hes gotten the chinese to change his ways. If you get a phase one trade deal, that wouldive the go give and Casino Companies money. Money manager dont want to be caught on the wrong side of the trade going into thanksgiving weekend. Its like when you make a turkey, the numbers are like that. Instead of worrying about whether theyre too long, theyre afraid of being too lean. Or worse, being short if trump announced a big trade deal. Do you want to slort a bahort a knowing that the chinese might be willing to let them to do business over there without a partner . Jp mortgage began, Goldman Sachs . I know i wouldnt. Its too dangerous if theyre the ones who end up getting chinese franchises. Fourth, when a Company Reports an upside surprise, its stock is insanely rewarded. This morning, burlington stores, one of my Favorite Places to shop, posted a healthy beat. Initially stock dropped on the news, stupidly. But then it caught fire. It rallied 8. 5 . The companies that missed like dollar tree saw their stocks get slaughtered. Same thing happened to palo alto networks. Stock plummeted 12 . When you get stocks like best buy and Dicks Sporting Goods beating expectations, it doesnt matter if the expectations had been lowered, which was the case. Their stocks rocket higher anyway. Oh, impeachment, impeachment, impeachment. Impeachment is going just as i told you it would. When clinton was impeached it turned out to be an incredible buying opportunity. Same things happening with trump. Weve known all along that these proceedings would be still born. You need to get 20 republicans to vote against the president , so far not a single one has come out against him. Rightly or wrongly thats not on the table and the market senses the impotence of the democratic efforts. Six, when it comes to the when it comes to democratic primaries, the hardliners keep getting beaten up to the point where im thinking theyre going to regret taking such positions. The seminal moment, when senator warren said she was putting her plans for Single Payer Health care on hold until the third year of her administration which means never because they accomplish the most in the first two years in office. Have you looked at these things . Im glad i told you to buy some united health. Whew seventh, the flow of new ipos has slowed to a trickle allowing the market to catch its breath. I think the collapse of wework was the single best thing thats happened to the market in ages because it mooitd made the underwriters unless they make themselves look like idiots without all the new supply from ipos, the corporate buybacks, they can work their magic and stop eating up any excess selling allowing stocks to rally. All year ive been telling you that ipos were the biggest threat to the bull market. It makes sense that once they stop, we can go higher. Eighth, mergers were supposed to be on hold. So much uncertainty. But you know what . Weve seen deal after deal across a host of sectors. Well see more mergers in this space. The brokers are right for consolidation. There are way too many bio techs. Every morning i get the research, its like hold on, what is this one new biotech enterprises. Weve got way too many of these buys. When they get taken over, know var tis, nts, they go up. We made it through the worst part of the year. Money managers are much less likely to blow out stocks. If anything, it will be a trial to keep them on what we call the sheets. Perhaps for our managers the biggest risk is not having enough stock to show your clients that you were bullish and therefore, smart. Number ten, employment remains strong. Lights out strong. Its easy to find a job in this country as anyone who listened to the doppler tree call found out as theyre having a hard time finding workers to fill their distribution centers. These are unskilled jobs. The president could always hit us with an earned tweet that clobbers the stock market. But have you noticed hes gotten better of that of late the Chinese Government is an unreliable negotiating partner. There could be a dis disappointing Quarterly Report or two. Today marks the season with another not starting up until january. Bottom line, the stock market, it hasnt gone crazy, its just that theres still a lot more good than bad in this environment. Thats why i keep thinking that we can climb to the end of the year with occasional hiccups that could give those stolen sidelines one more chance to do something by michael in new york. Michael . Bua, jim. Id like to ask your opinion on form suit cal long term considering the opioid investigation today dropping the stock about 8 . I dont really have a lot good to say about teva. There are so many unbelievable pharmaceutical companies to choose from, so many good ones. Go by some advi. Why dont we go to matt and my daughters old home state of oregon. Matt. I got a question on roku in my growth stock portfolio. Right. My daughterinlaw got me involved in the stock this spring and worked out extremely well. Then this fall with the socalled value rotation got all of these stocks knocked down. So i added two it in here. It maintained a 50 revenue growth, which is unbelievable, and hardware is on virtually, you know, the majority of tv brands. Right. I know theres a secondary coming. And the shorts seem to be feeding media stories almost every week. But im up about 25 adding a stock from about 6 on the high. Lets not be greedy. This stock support remarkable. Its up a remarkable amount. The one thing i would tell you about roku, any time theres good news of streaming service like that, roku catches fire. You do need to have a constant stream of good news about streaming service to keep this one going. I dont know whos going to give that to us next, so i suggest you trim a little and buy it back later if you want to be that kind of trader. Tyler in rhode island. Tyler. Hey, jim, how you doing i am doing well, thank you. How about you . Im doing well. I love the show. Im glad you like the show. A lot of people have been liething tliet liking the show. In San Francisco they like heather gauge, they like katy spencer, whole staff is loved out there. Go ahead. How i can help well, my question is with Walgreens Booth Alliance wbba. Yeah. I recently sold the stake in cvs with a nice gain and bought walgreens on the rumor of them going private. Im wondering if you think this private deal will go through well, i think that its a very expensive deal go private. I do think the stock has come down a lot. It was off very badly today. It yields 3 . Its down 12 for the year. I dont think its a mistake to buy here. But you know i like cvs. But you can follow along at action alerts plus. Com club. Join the club, learn. Sure theres a possibility for the market to decline. I mean, who knows. Listen, the chinese can pull the rug out from underneath us. But you know what . The reasons were rallying are pretty strong. And here they are, all ten of them. You can write them down i think thats what were going to continue to see. By the way, on mad money tonight, has this sunshine investor terms in time of turmoil, its time to go for the gold. We have the eagle minds on the 25th anniversary of them being listed on the big board. Then its a Company Bringing a whole new generation of traders to the field. How is it disrupting your potential investments . Im eyeing robinhood men in stocks. And in 2019 we had the shortest possible Holiday Shopping season. So what does that mean season in less days for my wifes favorite zap poes. Other than tesla. Yeah, she wants a tesla. Tesla, tesla, tesla. So stay with cramer. Announcer dont miss a second of mad money. Follow on jim cramer on twitter. Have a question . Tweet cramer mad tweets. Send him an email. Or give us a call at 1743cnbc. Miss something, head to cnbc. Com. vo the flock blindly falls into formation. Flying south for the winter. They never stray from their predetermined path. But this season, a more thrilling journey is calling. Defy the laws of human nature. At the season of audi sales event. No, its not in my records. Youve got a lot on your plate. Deliveries. Billy, come in. Shift times. I just need to know if its there. Compliance. Can i get your 20 . 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The stock market seem to be hitting new highs on a daily basis, we forget about the worries that held us back over summer. Not everyone arizona a winner. The price of gold has fallen to 462 today because gold lowers in times of Economic Uncertainty and things seem uncertain today. Although you know from the top theres plenty of worry about. I think the pullback makes sense. As the averages go higher, so is the need to own gold as an insurance policy. Thats why i like the nicco eagle mines. Thats a wellrun gold miner that operates in safe places make tay lowrisk producer. Not lowest cost, but low risk. When it was getting clobbered, it still soared. Lets check in with the bank of the vice chairman ceo of the mines to get a better sense of how his company is doing. Nice to be here, jim. Okay, sean, youre a no nonsense guy. Revenue growth up 30 . Strong top and bottom line beat when you reported at the end of last month. What is making this happen because i know you spent a lot of money getting this thing right and its all coming to fruition now. Yeah. We made some Major Investments in the pipeline. Even during times when the gold price was much lower than it is today. So our timing was perfect. And were now starting to see the benefits of that. We can see steady growth in production over the next several years begin to ramp up the new mines that came in to production this year. The some of the costs of these mines are rather extraordinarily low given gold at 1,400. Can you tell me about this la rond, how is that possible well, its been producing since 1988. And it just so happens were mining actually three kilometers below surface, the best grades in the history of that deposit are actually at three kilometers and below. Were starting to see the benefits of opening up that new area giving us access to that highergrade material, that lowers our unit costs there. So thats some of the lowest costs weve seen in 30 years there. Is that unusual its unusual. But its a large system. This deposit has zinc, it has silver, copper, its whats known as a poly metallic deposit. These tend to be fairly big. Theres still ten plus years of mine life there and were still finding more. We can go deeper. Were planning actually to go to 3. 5 kilometers below surface. Wed like go down there with you. Would you ever let us go down . Yeah, might as well do a show there at some point. Why dont we go next year. I would love to. Now, you spent 397 million on amerook. Why does it cost so much money to do a gold mine . We had to build the roads. Weather largest road owner there. We have over 200 kilometers of road. Youre putting in roads, building power facilities, youre bringing equipment. Its expensive. But the good thing about that is were able to leverage off an existing processing facility. We simply just truck the oar down the road. So so thats a big part of our growth. When you truck like that is that something you can do autonomously ultimately you can. Right now given the technology were still using 150 ton haul trucks with a driver. But ultimately we hope do that autonomously. On this project i think people have to understand its not like you turn things on. Theres always something when i do the gold stocks, you know i love the gold stocks, where theres a new thing that goes wrong. Dewatering theres a lot of water. Theres a lot of lakes there. And it was just a matter of getting that mine up and running and starting at the same time we had the spring that you. And it thaw. Its not spring, its june. We had excessive rain during that period. Simply pumping out the area we were going to build the pit. So thats done and now were just ramping up the mining rate. You must have great confidence, youre such a conservative person but you gave us a big boost in the dividend for your company historically. We love to pay a dividend. We paid one for 36 years, which is not easy to do in the gold mining space. Were proud of that track record. The way weve positioned it, clearly it depends on the gold price, but were certainly positioned to hopefully do better than the current level of 70 cents per share. You able to turn it off and turn it on for instance, meta bank, i hear you got total costs of over 100,000. That seems dicey to me, but as long as youve got a 40 margin, just keep it open . That one is just the processing facilities. Weve just finished mining out the deposits that are close to the metal bank processes facility. Amerook gets shipped in, so its just a transition from the deposits near metal bank to thorook deposits. So the costs are a bit higher. A lot of golden miners are challenged to find gold. Some of them have to make acquisitions and mergers because theyre running out of gold. Is it fair to say in your many years in the business that this is about the last the hardest yet to find good quality gold in safe areas absolutely. And i think that bolsters the case for gold going forward. Still very Strong Demand coming out of central banks, coming out of regions like china and india. Its getting much tougher to grow reserves and its getting tougher to grow production. Not just grow production, but grow it in a way that improves the underlying quality of the business. Its tougher now than it was ten or 15 years ago. We just celebrate today our 25th anniversary on the new york stock exchange. A lot tougher back in 1994 than it is today. And i think that bodes well for even if golds at 2,000, were not going to see a substantial amount of new mine supply because its just so difficult. One last question. I know that gold mining is often uses chemicals that countries dont like, that neighboring residents dont like. Has it become eco logically more tough to dig for gold than ever before it is. But thats just going through the process of meeting all the environmental regulations, but mostly permitting. So thats another thing that limits supply. The lead time to build these assets are a lot longer. The capital required to build them a lot larger. That just makes it more difficult. But these deposits that are being found now, the new ones, are in parts of the world which lack infrastructure, are in parts of the world which countries may not want you there. Thats why its get also getting more challenging to find deposits. Thats why we love it here. Its a place where the locals want mining and theres unlimited potential because theres not many people there. And thats an area, as we said before, its 3. 5 times the size of france. Weather large were the largest player there and the biggest owner of the future. Congratulations on your 25 years on the big boarded on that remarkable quarter. Good to see you, sir. Thank you very much. Thats sean boyd. If you were worried, if you were concerned about the world, you go into cash, you can go into a cave, or you can buy agnico eagle mines. Well be back after the break. Most people think of verizon as a reliable phone company. woman but to businesses, were a reliable partner. We Keep Companies ready for whats next. man we weave security into their business. Virtualize their operations. woman and build ai customer experiences. We also keep them ready for the next big opportunity. Like 5g. Almost all the fortune 500 partner with us. woman when it comes to digital transformation. Verizon keeps business ready. Im a regular in my neighborhood. Im a regular at my local coffee shop and my local barber shop. When you shop small you help support your community from after School Programs to the arts so become a regular, more regularly. Because for every dollar you spend at a Small Business, an average of 67 cents stays in the community. Join me and American Express on Small Business saturday, november 30th, and see how shopping small adds up. I think about the arc of the Td Ameritrade with charles schwab. I keep coming back to this Disruptive Force of robinhood. The barebones presence where you trade for free. Something that very much appeals to frugal millennials who hate paying for anything on the internet. The fact that robinhood raised money in the end of october, told you the writing as woman the wall for this dustdry. Put that in perspective, etrade, which was one of the first electronic brokers and has close to 4 earning power, only has a 10 billion valuation. Of course at this point robinhood hasnt made as many accounts as etrade. What does it is a . It could mean that the private market is simply insane. Why not . How could money losing out with the safe number of accounts be worth almost as much of a highly Profitable Company that does the same thing it seems stup april fied when etrade reported an outstanding quarter for last month when they laid out this plan for next year. Hard to believe that the etrade business is negative, isnt it why are these Venture Capital ventures paying so much for robinhood. I think they love the age of the companys customers. Not current account balances. Robinhood has put a whole new generation of investors into the market, the iphone toting millennials who like owning stocks. I know that it says youre an idiot if you take the risk of buying individual stocks. Were told your a dope if your put your money in anything other than an index fund. But theyre not going to get you rich in a relatively short time like individual stocks may, can. Thats why if you have the time and i exclamation its worth putting money into individual stocks aside, next to the inde fund. Robinhood investors get it just like the predecessors who flocked to etrade in the 80s and 90s they dont offer fractional share trade clrg sing, which is. But one of their rivals do. We have tremendous insight honor onhow they like on how they lik invest. Its what i tell people do when theyre young enough to make any potential losses back. Millennials are drawn to the likes of ford and ge. When they started offering a brilliant idea, fractional shares. Thanks to fractional trading the number one stock is amazon. I say, great. What else do they buy . They like the rest of the f. A. N. G. Cohort. But while this is anecdotal, theyre drone to tesla. My wife and kids want one. And beyond me, both of which fit the millennials. The props are too good, they could easily raise a couple billion dollars tomorrow if they needed it and even if you threw a rock through a window theyve still got enough money on the kickoff. Millennials are like the cannabis stock but thats not the case still because theyve gone up in smoke. Robinhood has caught the fancy of a whole new generation of investors and they did it without spending much on advertising at all. Now that the private Company Raised almost a billion dollars, its able to blow out its Business Model and scale it. And they seem like theyre everywhere because of a new found love for stocks by millennials, the brokerage landscape will never be the same just like it was when etrade got its start 35 years ago. Stefano in new york. Jim, how are you . Im good. How are you . Weve been watching your show show since we were kids. Its something that brings us together. Im thrilled. I love to hear that. Thank you. How i can help you. I have a honey, they recently bought the company for 4 million. Whats the thesis this is a terrific discounter. I ask you, maybe you use it, i have to tell you i think it was brilliant. I want dan to come on the show and i will sing the praise of this since i found out that everybody uses it. Lets go to ann in indiana. Ann. Jim, thanks for taking my call. My pleasure. I saw an article in the paper on sunday that the fed is considering getting into the payment space with fed now. Do you think thats possible and how is that [ inaudible ] . I kind amissed that questia n its growing like a weed and its a secular force of paper into plastic which still works. Investing in trading have caught the fansive a ncy way of tradin. The brokerage landscape will never be the same. Much more mad money, black friday just days away. Looking for deals in the retail space . Remember zappos . Find out what they can teach us about public companies. Im going to talk to one company that says they seem to think so. And all your calls on tonights edition of the lightning round. Stay with cramer. My parents never taught me anything about managing money. The amount of Student Loan Debt i have, im embarrassed to even say. We just decided we didnt want debt any longer. I didnt realize how easy investing could be. Im Picking Companies that i believe in. I think sofi money is amazing. Thank you sofi. Sofi thank you, we love you. Right now i think were in the middle of a second ecommerce revolution. The second started months ago when it was simple to buy things online. But the current revolution is taking that to the next level allowing digital retailers to create an incredible sense of personalization. Thats why i want to check in with a company thats been doing this for years, called zappos. The online shoe store that become a subsaid deidiary of ami 2009. Last month the company celebrated its twodecade anniversary with the publication of a new book called the power of wow. How to electrify your work and life by putting service first. Its full of lessons from their employees as told the New York Times its a fun read. Think these guys have a great, great time at zappos and a lot of it is because of the new retail order we find ourselves in. Weve got to talk with them. Lets go to tony shea. Welcome to mad money. Thanks for having me. All right. First, tony, congratulations, youve built an amazing company. One of the things thats so funny we were out at sales force last week. Theres billions of dollars being spent to try to make people to be like youre people. Who are not your people. I want you to talk about the growth of employment, number one, deliver wealth through service. Because it seems like the other guys are trying to digitize and automate what you do from the heart. Were really focused on, number one priority is actually Company Culture and our whole belief is that if we get the culture right then most of the other stuff like delivering service or enduring brand will just be a natural bipra duyprodr that. Next time youre in vegas, i recommend taking a tour to our office. We offer tours to the public monday through fridays. But part of the reason for coming out with the book, the power of wow, its for people that cant make it to our headquarters. We took over the former las vegas former city hall in part of the downtown las vegas revitalization efforts as well. I find companies with great culture, whether it be dan gilberts companies in detroit, or zappos, they do far more than just trying to make money. They try to revitalize down towns. They try to create all new regimes like wholeocracy. Thats really Just One Technology we use and for us its about going from kind of a more typical Hierarchical Organization to one thats net worked and selforganize so probably the best real life example of that is cities. The mayor of a city doesnt actually tell its residents what to do or where to live, but cities are actually resilient. I think i read somewhere that theres only three days of food supply in manhattan, but theres actually no centralized food, you know, supply coordinator. And the other interesting statistic about cities is that every time the size of a city doubles, innovation and productivity perez dent increas per resident increase by 15 . And so our goal at zappos is to avoid that fate. And theres also interesting statistics like think the fortune 500 list came out in 1955 or Something Like that and 89 of those companies no longer exist, are not on the list. And so the default future for companies that are in a hierarchical format is death, essentially. And so we wanted to basically not have that happen to us. Well, you did have what amounted to a minor but i still say your near death situation occurred in your great book which was that you had a mistaken price during one of the Holiday Seasons and you lost a Million Dollars in minutes. And yet you learned from the mistake. Most companies there would be a firing, there would be just it would be a pivotal negative moment. Not at zappos. Yeah. I guess our perspective is as long as were learning and constantly learning, if we make the same mistake multiple times then were not learning and so that would be a bad thing. But any time its a new learning, we actually encourage that and if anything, might put employees into even have more responsibility because now theyre that much smarter. You know, tony, why is it that its revalatory, build a positive team and family spirit. Why do companies not foster that i think with anything like Company Culture or Customer Service, it all kind of, in my mind, its all the same thing. Its the difference between long term versus shortterm optimization and thinktioning. Yes, at zappos if we wanted to make more money tomorrow or next quarter for or the next year, we could stop answering phone calls and stop focusing on Company Culture. And probably in the next year that would actually increase our profits for the shortterm. But weve been around for 20 years and were not going anywhere and we also operate independently from amazon and we basically treat them as our board of directors. So than enables us to take a longterm approach and really care about our employees, our Company Culture, and the byproduct of all of that is Great Customer service. Our goal is to have zappos be about the very best Customer Service and experience and hopefully ten years from now people wont even realize we started out selling shoes online. Weve talked about how one day there could be a zappos airlines or hotel thats just about delivering the very best Customer Service and experience. Okay. So away from my wifes incredible orders that shes placed with you so far this year for christmas holiday, how is the Christmas Season given the fact there are fewer days . And i know you guys have a great read on things. Yeah, so our Holiday Season really kicks off on cyber monday. And so its a little too early to tell right now. But what we do know from the past is that over time customers know how fast our shipping is and they can order, you know, one day and know that it will be on their doorstep the very next day and so i think the fewer number of days in the Holiday Season maybe doesnt affect us as much as it might other online retailers. And then also we encourage our customers, if theyre not sure what theyre size is, they can order two pairs of shoes, two different sizes, try them both on and whichever one doesnt fit send it back to us. Or choose ten different styles and try them all on in the comfort of your living room, send back the ones that dont fit and we pay for the shipping both ways. And so, yes, thats very expensive for us, but we take a longterm approach and thats what we think will keep our customers shopping with us 20 years from now. Thats whats going to get them to one day visit and want to stay at the zappos hotel and hopefully fly zappos airlines to get there. That would be fabulous especially with football coming. One last question, tony. Tariffs, shortterm thinking, dont worry . I think for us we havent seen the price it affect our pricing yet. So too early to tell. But our belief is that no matter what happens in the u. S. , whether its for footwear or other categories, we really believe in delivering the best possible Customer Service and what we found is that consumers are willing to pay for that and really appreciate that. Excellent. Okay. I want to thank you so much for everything youve accomplished for las vegas, for the people on zappos, for all your customers. Thats tony, the ceo of zappos and the book is the power of wow. Mad moneys back after the break. It is time. Its time for the lightning round. And then had the lightning round is over. Are you ready . Richard, in orient, richard. Thank you. Hello. Richard, youreon. Its jim. Oh, hi. Im glad to get to talk to you. Ive been a fan of yours since 1980s when you had your article in time magazine. Yeah. Been a while. My questions about synopsis. Yeah, we have liked this stock, design automated solutions. Im going to give you a twofer. I like auto gas which suspects. At synopsis and auto desk. Thats a twofer. Tim in california. Tim. Hi there, jim, happy thanksgiving to you. Same. I was curious about Grocery Outlets. It seems like the tg backs groceries. I like Grocery Outlet very much they did that secondary, its still people like it. Im trying to find out where that pricing was. 3375, urdunder a dollar, that may be an opportunity. Brad in texas. Brad. Hey, jim, enjoy your show. Thank you. About three years ago i got into arwr and it did not do well. Right. In the past week, especially the past two days its done very well. Ive wanted to see what your opinion was on selling, buying, or well, ben and i talked about that today because we recommended again we had the company on. Weve caught like a ga zoodle. Here we said today weve got to take its recommended people take a little bit off the table because bulls make money, bears make money, and hugs. Laurie in pennsylvania. Laurie hi, mr. Cramer. I wanted to say happy thanksgiving to you and your family. And also i wanted to say im thankful for all your teach us and the action alerts plus club. Yes. And also i have to say good birds, go eagles. I know. And just its not over. I know. Its not over. Were going to be okay. Yeah. Were going to be okay. Fly eagles fly. I just want to say my stock is fedex. Fedex, i got to tell you, i think its too cheap. Is that going to set you off right now because they have china problems. Fedex kinda feels like the eagles to me, if you know what i mean. And that, ladies and gentlemen, is the lightning round. [ buzzer ] my parents never taught me anything about managing money. The amount of Student Loan Debt i have, im embarrassed to even say. We just decided we didnt want debt any longer. I didnt realize how easy investing could be. Im Picking Companies that i believe in. I think sofi money is amazing. Thank you sofi. Sofi thank you, we love you. We had a treat when we were out in San Francisco last week. I had a chance to sit down with companies that are trying to find solutions to all sorts of problems. Not Just Technology problems, problems i didnt know we had. Take food waste. Did you know that every year roughly 20 billion pounds of produce goes to waste just because it doesnt look good enough to display on the shelves of most Grocery Stores there are places in this country where it is a struggle to find fresh vegetables. Food deserts i call them. But were throwing tons and tons of stuff away because because its ugly. What kind of people are we we judge an apple by its cover. This company have plenty of customers who dont care what the produce looks like, just turn it into juice for heavens sake. I think its an intriguing story. Last week i had a chance to speak with kristine mosley, the ceo of a company called, its private, full harvest. I want you to look at this. All right. Kristine, tell us why you started full harvest and what it does. Sure. I spent 15 years within a may have chain and the Food Industries and i saw a huge amount of waste and not enough innovation. And i my last role i helped scale one of the Juice Companies in the u. S. I loved of what they were doing in terms of healthy food and awareness but i was from us it straight thunderhead were selling 13 green juices. And i wanted to figure out a way to make it more affordable. I moved out to california five years ago and thats when i found the shocking food waste statistics that tens of billions of produce are going to waste because its not perfectly shaped for Grocery Stores. And food and Beverage Industry could use that product. Why are we addicted to greatlooking fruit. Weve been in a time of abundance over the last few decades and consumers have had the luxury of being able to be pickier and pickier. And the retailers have gotten bigger and bigger buying power and so demand has trickled down to growers an its changed the way we harvest in this country. It does seem like we do waste a lot. Youve got statistics on how much, its staggering. Yeah. Originally we thought that 40 of food was wasted in the u. S. And recent tud dies justudied aa number where they found that a third of all produce is not harvested from farms. Its worse than we thought. And food waste is a total impact to the world is the number three contributor to climate change. Even over cars and cows. Why just from the way we farm . So food produces meng thanth because theres so much of it being wasted that goes straight up into our atmosphere. So if we eat it, it is actually better for the environment . Yes. All right. So how can we eat it if its lying on the ground . How do you get it to where it should be without it spoiling . So thats what full harvest is solving is the first b to B Marketplace for produce. We actually help incentivize growers to youve load thoffloat and they can within minutes help sell that product directly to food and Beverage Companies that dont care what produce looks like and put it into beverages, snacks, soups. I know when i was there, the french dont seem to mind ugly food. We can adopt that attitude. Millennials are willing to buy ugly fruit. Thats a trend that just started in the last few years, thankfully, because its important as food waste is such a huge problem. The sooner that consumers realize that ugly fruit is just as delicious as pretty looking fruit and were creating snacks and drinks with Food Companies that will contain our full harvest vegetables in it, thats a way that dlooe they cthey can difference is by purchasing. If we had shame, if there was shame, we would say shame on america, you should eat stuff that doesnt look perfect economy. If the in some ways your forprofit company which is private, pw krrks backcbacked poorly if we were shamed. Youre betting that were never going to get it in this country, on the you what were trying to say is were doing the heavy lifting and solving the problem for them but we cant solve the problem without their buying power. In that way theres a huge opportunity for them to purchase through us and solve the problem. So in a way were not shaming them, but saying were making it super easy for you, so its up to you now if you want to help the problem. You gave us some staggering statistics about waste. How big is the real merchandise value of what youre doing meaning, without more awareness, can it grow or do we just have to you have to get the word out and do missionary work as a company . Yeah, so that is part of what we do is awareness. But we provide huge value to businesses as well, both farms and buyers. We help both with their bottom line where farms get incremental revenue and buyers get money and save on their bottom line across the board. Thats whats helping also us scale a zblis can you give us a percentage of how much a farmer might make more with you and how much a processor would or a food store would save sure. So with farms, weve found in case studies that weve been able to increase their yield by up to 30 and their profit by 12 per ache, he which are 12 per acre on the buyer side weve been able to save up to 30 off their produce. And who are some of the wise buyers that would take chang of that. Some of the ones we can share are urban remedy they were one of our first customers and weve saved 2 Million Pounds of produce from going to waste by them using them in their beverages. And so, you know, were scaling into new consumer types of i think some of these companies ought to look at themselves in the mirror and realize this is the way to go. Youre doing a great thing. I hope you make a lot of money. Thank you so much. Thats kristine mosley, ceo of full harvest. Private company doing the right thing. Stick with us. Even if sometimes were not. Sundown vitamins. All clean. All the time. Wow giving one. How did you guys. . Dont ask. The lexus december to rembember sales event get 0 percent apr for 60 months on all 2019 models. Experience amazing at your lexus dealer. brakes screeching okay. So, today youre going to leave your phone with a guy named flip. ding but its more than your phone, its your business, your customer data, your sales figures. And who can forget, those happy hour selfies . Not flip. honking, gasping this isnt working. Introducing samsung Business Security solutions, with knox software. With the galaxy note10, you can remotely wipe data or lock phones, so your business is secure even when your phone isnt. Samsung business solutions. Im part of a community of problem solvers. We make ideas grow. From an everyday solution. To one that can take on a bigger challenge. From packaging tape. To tape that can bond materials to buildings. And planes. One idea can unlock a breadth of solutions. At 3m, we are solving problems that improve lives. One idea can unlock a breadth of solutions. Im a regular in my neighborhood. Im a regular at my local coffee shop and my local barber shop. When you shop small you help support your community from after School Programs to the arts so become a regular, more regularly. Because for every dollar you spend at a Small Business, an average of 67 cents stays in the community. Join me and American Express on Small Business saturday, november 30th, and see how shopping small adds up. All day today we heard about a criminal probe of Drug Companies involving opioids. Did you know this was reported before and it was not new news i know it drove them down for a little bit, but you have to understand, i read it. Ive seen it before. No new news. This is always a bull market, just for you right here on mad money. Im jim cramer and i will see you tomorrow welcome to the shark tank, where entrepreneurs seeking an investment will face these sharks. If they hear a great idea, theyll invest their own money or fight each other for a deal. This is shark tank. Who believe theyre on the cusp of the next big fitness craze. Hi, sharks. Im mike hartwick. And im sarah ponn. And were here to present our company surfset fitness. We are seeking 150,000 for 10 equity in our company. Surfset fitness is surfinspired exercise equipment