Crunch time for the Food Industry welcome to mate now a number of startups worldwide have caught the eye of investors with their plans to feed the planet instead of neat from the farm theyre growing it in laps or designing substitutes that pretty secretive about it all because they hope that their innovative Food Products could soon be worth billions my colleague ben for sudan managed to get this exclusive look at the start ups attempts in spain. Feeding the world is on everyones lips Scientists Say the planets doomed if we keep eating meat. A viable alternative could transform the way we use our resources. Industry is closely watching to see who will solve this 1000000000 euro question. The high stakes mean secrecy at the startups developing a substitute many wouldnt let us film but the founder of nova me jim buss alone offered to show me his printable steak its not real meat but just to be shown he says it tastes just like it as an avid meat eater im going to take a lot of convincing. So how long is this going to take this one and this process is going to take around 10 minutes 10 minutes this process creates special my copy elements and this microfilm is try to mimic already sam but what is actually. Moscows in story for the chickens. Is it exactly the same. As the muscle tissue that you would get in the tissue up and only very complex its created in a years very organized way and so. In our case with less investigation we found that. Theres was able to order these micro fibers as if they were muscular by the white mimic me why why not create something totally new is there is a lot of people in our society theyre looking for an alternative to meat but still would like to avoid sacrificing need so having a socket is bent base that is healthy and safe and is it that they stop me is what the big part of the question was. Drawn you right because how easy is it to. Its on the stage well. You know we have to make it real which is the hard part to created sure the structure. Its quite easy but. Its it sounds quite complicated all in all and its not even meet the end of the day whats the advantage when we think about the way we are producing meat that is quite complex know how we have to go the crop that will feed the car window then the car how we have to manage to convert the protein from the crop so the cow thats for me thats complex. That is not that complex because we are taking. From vegetables. We are just combining the right ones and putting that together throughout. The power to the protein mix from bryce and peas is cheap the test machine costs 5000 euros a bigger one for mass production would be half a 1000000 number meets raised a big chunk of funds but wont reveal how much the savings on raising and slaughtering livestock is immense. Once you really have a different start ups of Different Companies bringing this to the supermarket you will have a price which we can go lower than actual meat and 1. 00 of the savings for the environment because it is quite Energy Intensive we use something at Room Temperature now we dont much pressure we dont control in the you mean it yes in the machine is quite simple and we believe to be more efficient also in terms of energy costs so all in all how Much Less Energy and water should be around 95 percent more efficient in terms of both of less than the wire less water required and less Greenhouse Gas emissions. The big taste test. Well its only a little piece of steak but its the prototype. While. Its surprising its not you dont think of plants immediately think that its a meat but you read. My 1st 3 d. Printed steak. And survived you ate my piece was oh sorry. I was unaware of in filming all day. Its the 1st step and then we think its special in some way so awfully good poker game next year and see if we get to the next level do you think you could make me a big steak no im sure this is the proper at least 100 grams and something that can feel your stomach. Here but with a jug a stamp is about the boys had better get to work investors are waiting and im not the only hungry one the population is exploding. We keep ripping up forests to plant the crops we need to feed the animals that end up on our plates. Planet is in peril. Now lets face it eating meat every day is not exactly a happy to thats representative of every person on the planet there are many vegetarians and vegans out there some for religious reasons others for the health of the climate what is best for our planet here are some facts and figures. Abstain from meat and save the world forget batman superheroes are vegetarians theyre really doing something to help the environment right whether classic vegetarian vegan or fruitarian more and more people all over the world are giving up meat. Vegetarianism has even become a status symbol in many countries but are they really making a difference. Lets look at the data of livestock farming has a terrible Carbon Footprint look at that 1000000000 cattle worldwide. And raising them produces vast clouds of Greenhouse Gases twice as much as a minute by planes globally. And the industry also uses an immense amount of water around 3000 liters of h 2 o. Go into the production of a single beefsteak enough to take a shower every day for 3 months. And raising animals for meat takes up a lot of space if we all stopped eating at tomorrow it would free up an estimated 30000000 square kilometers. And thats an area roughly the size of africa. In all those ways meat really is terrible for the environment but its also relative for example buying of a condo thats been shipped half way around the world is worse for the environment than buying your steak from a local farmer not least due to the transport involved. So it really makes the most sense to ask where is my food coming from. Sears local free range animals fed largely on grass hope and rich the soil with their manure. And thats good for the environment. Even claimed that free range cattle could actually help slow global warming. Water consumption in every area of agriculture depends largely on the farming methods being employed in the arid regions of chile for example where many of a condos are produced it takes around 320 liters of water to produce a single fruit thats not exactly low impact agriculture. In other words to make a difference you should eat things that are in season and that come from your region so consume less meat and when you do eat it check its origins maybe its time to come up with another category of environmental hero no less meat or terry on. Ok so been a vegetarian for some 30 years now doesnt automatically make me an environmental hero but it makes me a pretty atypical german people here simply love their meat and sausages and thats part of their staple diet but here to change is coming even major fast food chains famous or notorious for their burgers and are changing their ways it has been a slow process but it is picking up pace still if you look at a typical german christine you might think the switch to meet lists will be quite a challenge. Around and sizzling straight off the grill. For well smokes this is the way the germans like their meat and they do like their meat. Pleasures but to me just part of our food our nutrition you know thats the way its always been most. Germans consume almost 60 kilograms of me to gear on average thats considerably higher than the world average of 34. 00 kilos. But even in the land of the car even worse things are changing. Consumers are chewing over the idea of going meat looks to back Animal RightsEnvironmental Protection and elf take this green food truck at a Farmers Market in 5 words its sausages are oddly angular theyre made of tofu. And this man is sampling them for professional reasons hes head of sales for the company that makes the tofu. And i think its a general trend actually plant based diet is a mega trend more and more people especially young people are getting on the bandwagon but some call it a gret effect and people are questioning their Consumption Habits i plan proteins are big opportunity and buckets and we see that in the rising hunger for total spike. Real biggins make up just one percent of the population in germany the proportion of vegetarians is somewhat higher between 6 and 10 percent but the biggest change is in a 3rd of the population who say they intend to eat less meat. This is a new target group for traditionally meat centric fast food chains mcdonalds for instance which has nearly 38000. 00 outlets worldwide launched a new product in germany this year. Alongside the 40000. 00 tons of meat that the hamburgers. Giant processes every year in germany alone it now offers a vegan burger as part of the standard menu. Foods fries separately for Meat Products so it is officially begun. What does it consist of we wanted to know. As fast as its a paddle based on so and we thought that looks very neat like and has a relatively meat like taste a lot you can actually. See things i suppose customers have asked for it 10 years ago back to them i could have made it sooner. Today the stage seems to be set for meat that isnt meat. And that has turned soit from the villain of the piece to a star among crop plants. Its so protein rich that its far too valuable to be used as animal fodder. Here soybeans are being milked for use in tofu. In the next step will be heat is empress to create a mass that can be seized and informed into any shape. And im thinking of. All in the beginning our company developed our own tofu sausages to allow people to make an association with something they already knew that you want to make it easier for them to switch. Banks and other things but now its important for us to develop foods are distinctive and speaking i can stand despite. What does a plant based substitute even have to look like meat thats still a debate among vegetarians and it was back when typhoon tofu was founded more than 30 years ago the family run business now produces 100 tonnes of tofu every week. Thats far less than it could given the current jump in demand. Put it Certified Organic tofu is made to a large extent by hand and tofu is still a nice product in germany unlike in other regions of the world. Also in this its a saga with this myth that long one could decide the major is the motherland or the mother continent for all kinds of soy products that people i miss them feed on tofu is one of the many varieties and side feeling tofu has been eaten for centuries there so it pretty much has the status of a food staple fish there and its often combined with animal products tofu or fish or tofu and meats are a matter of course in asia its in austin said 1st then trish. In fact the meat portion in asia is getting bigger and bigger in china for example theres a direct correlation between Meat Consumption and Economic Growth the more money people make the more meat is on the table chinese per capita Meat Consumption has already surpassed that of germans. As a result german pig growers are exporting their surpluses to china while home there are more and more flexitarian are semi vegetarians because new things are. I dont eat much meat maybe once or twice a week i value but not much more to buy whatever. Less meat a small but potentially Healthy Development for individual consumers and the global climate. To think that when i ate out i used to have to explain that chicken or fish does not fit into a vegetarian diet. The times have changed now one of the big players joining the club is nestle the conglomerate is investing in meats replacement products on a grand scale we caught up with Christian Adams marketing director often vegetarian and vegan unit to find out more. This needs and this lays controversial it has lots of brands and makes a huge range of products and from what was a supermarket here in frankfurt only sells stuff made by nestle now its getting into view can foods has that going to go to a. Criticism of nestle has focused on various issues including its use of scarce Water Resources on its indirect involvement in the clearing of tropical rain forests. It doesnt cut down trees itself but it does buy lots of palm oil from plantations on the land. To swiss giant wants to be seen as benevolent not a force of evil that is perhaps one reason for its new concentration on plant based foods Christian Adams is the public face of garden gourmet nestles vegetarian and vegan unit it has recently developed soit based mince meat. We already saw a boom in alternatives to meet several years ago but then it faded do you think itll be different this time of difficulty people who can see what the quality of the product is much better now that back then when you do say a tofu sausage at a grill party it didnt taste of much on the consistency wasnt so great either. Thats if you know todays products but as for example the really not so different from their meaty counterparts. We think people will accept them. Like the 1st few days. Its very salty. Thats good. But its still not like meat. Nestle spent years developing its vegan mince burgers and meatballs its an investment it hopes will pay off. I was doesnt cost as much as ments is in part because its more in germany the recommended retail price for a 200 gram pack is 3 euros 49 depending on the quality mince meat costs between 6 and 8 euros a kilo so yes it is a bit more expensive. For many nestle is still one of the major bad eggs of the Food Industry this press so coffee pods and drinks bottles generate vast amounts of Plastic Waste 1700000 tonnes and 2017 how is that compatible with nestles efforts to be seen as a force for good because this is often times in which people associate begin with eco friendly and good for the climate and leslie still makes lots of products that arent so green. How do you deal with this image problem you know for the few good things. That mr. Mr schneider recently said that nestle is committed to the. 0 net Greenhouse Gas emissions by 2050 all parts of the group and to do better for the sake of the environment of course that is quite a challenge to our hatter brand does still sell meat but the trend is certainly towards plant based products that is started often to be tarnished with. The idea behind the garden grow made brand to create some distance from the nestle brand for marketing purposes. Its no secret that it belongs to nestle it says so on the website and on the packaging. Yes and no doubt some people who arent exactly fond of nestle probably wont buy the products but ultimately its the quality of the product that will determine long term whether they sell or not. This Company Canteen already serves the meatless meat. Major players in the Food Industry such as nestle could do a lot for the climate if they thoroughly change their ways but time is short and the changes needed are great. And as in many sectors its rarely the big players that initiate change its the small ones the young ones those who think outside the box and come up with new ideas in short startups they tend to be tuned to what people like to buy and eat and that can be quite lucrative and that is why a 1000000000 base company is investing and startups to bring about what it calls the food revolution. German can be manufacturer of coffee is starting to Venture Capital fund in downtown berlin the family owned firm hope scotches green food will encourage hip sustainable Nutrition Trends and make money at the same time thats like saying if youre a mango coconut milk or a banana vase or a lemon juice or all the powder cold pressed not to pasteurize by heating the innovation in the sector is the pressure and so heres the worlds 1st getting ready to eat as a whole. The manager of the fun to spin a vegetarian since childhood funds food projects that she believes are forward looking and environmentally friendly bacon chips without pork or hemp bars and shes prepared to invest between 200002 1000000 euros in the. Mike it may sound as a nol but especially for investors from the tech side the taste has to be top class in the food sector if the taste isnt great you wont get customers coming back for more sometimes we get companies with great ideas that take plant based issues or meat alternative seriously but then the product doesnt taste good right and im. Going to make this. Its a growing market sales of vegan and vegetarian products are rising significantly in germany 28000 the market was worth over 1200000000 euros. Touches green food has so far invested in 8 startups among the firms theyve invested in is the porridge maker. Have. Actually came across half a cottage by accident they had a pop up store in the main train station and i walked past it on a sunday and tried it and found the taste fantastic i got talking to the founders and learned about their concept but we ended up investing because it was the 1st healthy. Breakfast to go on the market yes. It marked in 2014 on a schubert opened berlins 1st part bar with 2 friends they wanted to offer Something Different from the bakery chains and i thought its always easier to sell something with meat a breakfast with ham will sell people want that but there are enough existing concepts that offer it already we dont have to. 40000. 00 portions of powerage across hoffer counters counters every month odes fruit and nuts are challenging meats dominance. Then thats when we started we renovated a small kebab shop that we scraped all the fat off the walls and said lets start our parts business after a few months we took part in an Accelerator Program run by german rail they were looking for startups to make train stations more appealing it was mostly tech firms with a few Food Companies we were one of them and they were impressed by our part we operated a pop up location in berlins main station for 6 weeks and it went incredibly well. Their concept is simple take the old set of been in europe for centuries and add different toppings and fruits. When under schubert and her cofounders were given the cash injection from coaches green food they made the leap to become a chain. There porridge can now be bought in 5 german cities and 2 more will follow in 2019 this poses new challenges for the berlin startup. Its more difficult because were reaching many more people Quality Assurance is more complicated so as packaging were mainly a take away business but isnt sustainability and packaging is a bit of a contradiction of pick and although you could bring your own container and get it filled with these questions keep coming up and we try to find the right answers and keep on growing. You know if its about hope not also by the hand so that. The good food is now a trend in german cities this shows where most begin food stuffs are being rolled out 15 percent of Global Market launches take place in germany closely followed by the United Kingdom in the United States in spain in france its only 4 percent so a market for wealthy countries but theres more to it if any witnesses i wish there was wider awareness of the relationship between nutrition and the environment but such an important point and we need to become more aware of it when i believe were just at the beginning especially in germany and in the United States people are already 2 years further along in terms of consciousness but confession a sofa. Germany may be catching up fast but for the time being Sustainable Food trends remain a nice market for young and well heeled urban foodies. Well maybe one day more people here in germany will catch up with us. Tasty thats all for today i hope you enjoyed the show you can always look as up online and on social media thanks for watching see you soon. Ted archie not a popular coastal vacation city in italy. But how are things there this year the old hotel and Restaurant Owners are concerned the corona restrictions have led to fewer guests and higher costs its not the place on the riviera thats facing challenges. To some kids. 30 minutes w. World set. To go beyond the obvious. That the marine lives. As we take on the world. Were all about the stories that matter to you country of what ever it takes. To run him out of touch. With the alcohol d. W. Made for mines. Im not laughing at the jam i guess sometimes i am but i stand up and with that gentle thinks the printer jemma culture of looking at the stereotype of class. But if you think this leaves the country that i doubt i will. Be yes you did seem to take it as drama there you go its all that they know im a joke join me to meet the german fun beat up the post. You didnt know or didnt what do they dream of at night t. V. As cleaners they see the face of horror. On their job censoring for the social media industry. In manila there are thousands of socalled content monitors day for day they screw up terrifying images from online platforms. Up 220000 times a day. Or worse a job for starvation wage. The strain is enormous. The cleaners or sworn to secrecy they are not allowed to talk about their work. And no one asks help me or doing. I could. I mean to stop there is something wrong to. Do social networks have any social responsibility at all the cleaners social media shadow industry starts june its on g. W. This is g. W. News and these are our top stories after a marathon round of negotiations at germanys Ruling Coalition has agreed a 130000000000 euro Economic Stimulus Program to address the economic damage of the coronavirus it includes a cut in value added tax a one time payments for families with children and a lower energy costs. In the u. S. The police man arrested over the killing of george floyd will face new charges of 2nd