The entire collection draws inspiration from the charisma of the artists and students who were part of the
Bloomsbury Group, a group that began in 1905 as an informal social gathering of recent Cambridge University graduates who met in the Bloomsbury district – where Kim Jones spent much of her childhood – in London. The works of its members, including the Scottish painter Duncan Grant, the painter Vanessa Bell and the most famous exponent, the writer and activist
Virginia Wolf, influenced literature, aesthetics, criticism and economics, as well as feminism, pacifism and sexuality.
“As vain as the nonsense may sound, it is said that clothes have more important functions than just keeping us warm. They change our view of the world and the world’s view of us”, this is what Virginia Wolf wrote in Orlando and it is with these words that this new chapter for Fendi opens. Romanticism, timeless creativity, the fluidity of genre are the main elements that characterize the collection that merges completely with the world of Bloomsbury also thanks to the readings of family and friends of the Fendi family, starting from