Founded in London in 2015, eve believes that every great day starts the night before. Its mission is to deliver the power of sleep wellness through premium products including mattresses and other sleep-inducing treats, with great design at their core.
The company was no stranger to affiliate programmes when it joined forces with Impact and Scale Digital in January 2020, but it was certainly not familiar with the efficiency that the Partnership Cloud delivers.
The team felt they were missing some great opportunities with publishers. What’s more, transactions had to be validated manually, taking up considerable time and resource, with tracking and visibility not where they needed to be, and insufficient monitoring of performance. So the decision was made to develop partnerships which truly shared in the team’s ambitions, allowing them to innovate and build strong relationships with both partners and publications.