evian is one of those companies, as a brand that champions transparency and progress, with a mindset that it has growth and improvement too – launching its Drink True platform was testament to that. evian is also launching an online dashboard for consumers to track how far on their own personal journey to circularity they are, and how far they’ve got to go. The B Corp grouping champions community too – businesses coming together to elevate climate, community, and environmental goals that go beyond their own personal gains and profit. evian is tapped into culture to spread the message and do just that too, recently onboarding Dua Lipa as an ambassador. Here, we’re exploring this mindset in the fashion industry, its progress and work that still has to be done.