Southern Living To Unveil 2021 Idea House This Summer Creating Digital, Broadcast, Print, and Live Experiences
Located in Louisville, Kentucky, This Year's House Will Engage and Inspire Audiences Looking to Create Their Forever Home
15 Sponsors To Participate Including The Sherwin-Williams Company, Sleep Number, Monogram Appliances, Marvin, and Sunbrella Among Many Others
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NEW YORK and BIRMINGHAM, Ala., March 17, 2021 /PRNewswire/ -- Meredith Corporation's (NYSE: MDP) Southern Living announces that its 2021 Idea House, currently under construction in Louisville, Kentucky, will open its doors this summer. This year's home will be featured in the October issue of Southern Living, promoted across the brand's digital channels, and showcased through video and in-person tours, as well as in a half-hour TV special taking viewers on a behind-the-scenes journey of the home's creation.