Writing big script for success abroad
By SHI JING in Shanghai |
China Daily |
Updated: 2021-01-25 09:38
Share
CLOSE
Visitors throng the stall of Shanghai M&G Stationery Inc at the Paperworld China 2020 exhibition in Shanghai on Nov 19. Paperworld China is one of Asia's leading exhibitions in the office supplies, stationery, hobby and crafts industry. [Photo provided to China Daily]
Stationery giant M&G gains in popularity worldwide, enabling expansion via M&As
Over the past 31 years, Shanghai-based Chinese stationery brand M&G has been ubiquitous in offices and homes across the country. Its gel pens are particularly popular.
Now, Shanghai M&G Stationery Inc, the owner of the M&G brand, is going global with a well-defined five-year strategy, according to Chen Huxiong, its founder and CEO.