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Two Winter Haven Boxers Win Second Place At Silver Gloves by James Coulter They may not have returned home with the gold, but two boxers from the Winter Haven Boxing Club won second place at the 2019 National Silver Gloves boxing tournament in Kansas City. Alex Bray, Abdin Lopez, and…
Facebook, Instagram & TikTok launch campaigns for NAIDOC Week
July 2, 2021 10:50
‘Connect to Country’ from Facebook Australia and Indigenous creative agency Campfire x.
With the creative developed by DDB Melbourne, the ‘Connect to Country’ campaign invites Australians to better connect with the world’s oldest continuous culture, and encourages brands and businesses to embed First Nations culture as an integral part of their physical and digital footprints.
Starting today, the campaign video asks all Australians “Where You From?” and encourages them to discover more about their local First Nations communities, with resources available on the ‘Connect to Country’ Facebook page. These resources include videos to learn how to acknowledge Country and tips for connecting with their local community and language groups.
July 2 2021, 6:00 am | BY Ricki Green | 4 Comments
This NAIDOC Week, Australians are being encouraged to discover the Traditional Country beneath their feet with the launch of ‘Connect to Country’ via Indigenous creative agency Campfire x, Facebook Australia and DDB Melbourne.
Campfire x and Facebook Australia have partnered to launch the movement to drive awareness amongst all Australians of the culturally significant Country upon which they live and work every day.
The ‘Connect to Country’ movement invites Australians to better connect with the world’s oldest continuous culture, and encourages brands and businesses to embed First Nations culture as an integral part of their physical and digital footprints. ‘Connect to Country’ spotlights positive storytelling and representation, and offers easy ways for everyone to make Indigenous Culture an essential part of our everyday life.