Apple Tracking Transparency News Today

It has been just over two years since Apple introduced Apple Tracking Transparency (ATT) and iOS 14 to limit the amount of user data app developers and…

A topic at the top of the agenda is the fast-growing and mind-numbing complexity that has been overwhelming media measurement these past two years.

Newzoo charts how and where most of the world’s gaming is happening in 2022.

Apple users recently filed a class action lawsuit against the Big Tech company for allegedly collecting data without their knowledge. The case was filed following an expose by software company [...]

This sort of data collection would raise questions about Apple's implementation of Apple Tracking Transparency (ATT).

App developers were notified of the new inventory plans and encouraged to purchase ads, ahead of the actual release date.

Google announced Data Safety section for Google Play marketplace apps similar to Apple’s Privacy Nutrition Labels. Section will summarize app’s privacy, security practices, including user data an app collects, shares. Developers must complete Data Safety form by end of July.

Following Meta's 1Q22 results, we provide an overview with some commentary. Read more to find out why FB stock is an investment opportunity of a lifetime.

Apple CEO Tim Cook said that its Apple Tracking Transparency (ATT) feature is aimed at giving users greater autonomy and decision making power over the company’s tracking capabilities. The company reported revenues of $89 billion — 54% year-on-year increase — in the first quarter of 2021. The ATT feature will be a part of OS 14.5 update, through which APP requires apps to seek consent of users for tracking them for personalised ads. “ATT’s focus is really on the user and giving the u...

Apples Personalized Ads System Targeted in Privacy Complaint to French Data Regulator Tuesday March 9, 2021 1:48 am PST by Tim Hardwick Apples advertising system for monetizing its apps and services is the target of a new complaint in France that has been brought against it by a lobby group representing startups and venture capital firms (via Submitted on Tuesday by France Digitale to the countrys National Data Protection Commission (CNIL), the complaint focuses on an Apple feature called Pers...