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August 1, 2023
Beer executives told the New York Post that they do not believe Bud Light will recover from its slump in sales after the Dylan Mulvaney controversy.
July 31, 2023
“Consumers have made a choice," said an executive at a Texas-based beer distributor who did not want to be identified. "They have left [Bud Light] and that’s how it’s going to be."
July 31, 2023
It’s been nearly four months since Dylan Mulvaney revealed his partnership with Bud Light, and consumers have yet to forgive the brand. Sales are down and the company has lost billions in market value...
April 12, 2023
Calls to boycott Bud Light over its celebration of transgender activist Dylan Mulvaney’s "365 Days of Girlhood" don’t appear to be dwindling.
April 12, 2023
The boycott of Bud Light following an ad campaign featuring transgender activist Dylan Mulvaney appears to be having ...
April 11, 2023
The controversy over Bud Light’s partnership with transgender influencer Dylan Mulvaney looks like it has staying power -- raising the risk that boycotts will further cripple sales of the nation's biggest beer brand, according to industry experts.