Cassandra Cameron News Today

Seb Rennie, Tony Keusgen, Josh Halling, Emma Davis, Tara McKenty.

OOh!media has appointed JCDecaux's Cassandra Cameron to a newly created group director - network strategy role.

The newly created role of group director - network strategy.

JCDecaux appoints new head of campaign execution April 29, 2021 11:06 Out-of-home company JC Decaux has appointed Amanda Munce as its new head of campaign execution. She joins with extensive campaign experience, spending 12 years working at Seven West Media, most recently in the role of commercial inventory manager. Her new role at JC Decaux, previously in the operations department, has been restructured to sit within the broader sales team. Munce will lead the campaign delivery, campaign inst...

JC Decaux announces Adobe tech partnership and integration April 16, 2021 10:03 JC Decaux has announced a new partnership with Adobe that will allow marketers to engage clients across online and real-world environments. The partnership will allow marketers to engage audiences who have been exposed to a JC Decaux campaign, and also identify which out-of-home locations a brand’s online audiences are more likely to engage with. The Out-Of-Home (OOH) provider announced the new Adobe integration ...

JCDecaux, QMS tout effectiveness of growing programmatic out-of-home propositions JCDecaux takes wrappers off programmatic digital out-of-home offering and results from debut Tourism Tasmania campaign, while QMS highlights impact of digital programmatic through latest campaign reporting JCDecauxs programmatic out-of-home campaign with Tourism Tasmania Programmatic out-of-home’s full-funnel impact was firmly put in the spotlight this week after JCDecaux officially took the wrappers o...

JC Decaux promotes Oliver Newton to chief sales officer April 14, 2021 9:01 Oliver Newton has been appointed to the role of chief sales officer at out-of-home provider JC Decaux, moving from his current position as general manager of sales. His promotion will see Newton lead the JC Decaux agency and direct sales teams across Sydney, Melbourne, Brisbane, Adelaide and Perth. He will also be responsible for driving engagement with media agencies and advertising partners. Newton started his time w...