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ExchangeWire on WhatsApp, ATT's Impact on Facebook, and the US vs Australia's Media Code

In this week’s episode of the MadTech Podcast, ExchangeWire’s Rachel Smith, Lindsay Rowntree, and Ciaran O’Kane discuss the latest news in ad tech and martech.   In this session: – WhatsApp has extended the deadline for accepting its new terms and conditions. The move follows a mass exodus of users who balked at the company’s demand that they allow their data to be shared with parent-platform Facebook. Millions have since flocked to rival messaging apps Signal and Telegram, sending t...
United Kingdom Ciaran Okane Exchangewire Rachel Smith Lindsay Rowntree Eric Benjamin Seufert Facebook Audience Network

Adtech IPO candidates 2021 - Business Insider

"230 SPACs have raised over $70 billion [in 2020] — lets see where that gets deployed," said David Ethridge, PwC deals managing director and US IPO services leader. "There may be earlier-stage exists by way of a SPAC than previously thought versus traditional IPOs." Insider spoke to 10 adtech experts, including executives, consultants, analysts and bankers, and reviewed media coverage and company filings to identify a number of adtech companies likely to IPO in the coming months. The list, in...
Ciaran Okane Boris Mouzykantskii Adam Singolda Mark Zagorski Octavius Mihaies Tamer Hassan

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