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How will Google's new privacy policy impact digital advertising

Karuna SharmaMar 5, 2021, 10:42 IST Some of the challenges that marketers might face in adjusting to the new way of digital advertising Cookies have come under fire from privacy campaigners for using consumer data for marketing purposes time and again. On March 03, Google confirmed that it is aiming to make third-party cookies obsolete by 2022. We speak to digital experts to understand what is the problem with retargeting, some of the challenges that marketers might face in adjusting to the ...
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