Page 142 - Customer Data News Today

The pandemic accelerated digital transformation by 10 years (McKinsey & Company) and todays travel consumers have become more digitally and tech-savvy than ever. Many of todays travelers service expectations are around self-service, around do-it-yourself, from online planning and booking, to preferences for contactless check-in, mobile keys, voice assistants, and communication with hotel staff via messaging. Serious technology implementations are needed to "appease" these exceeding...

Insider is putting together a list of the top retail tech players that have had a profound impact on chains, e-commerce, and the buying experience.

This article looks at eXplainable AI (XAI) and why it should be a part of your brand’s AI strategy.

/PRNewswire/ -- The growing demand for data integration software tools, cost reduction, improving working capital, increasing process efficiency, and reducing...

Web3 puts control of data back in the hands of users. But what does that mean for marketers, consumers and the future of the customer experience?

JERSEY CITY, N.J., Feb. 16, 2022 /PRNewswire/ -- The growing demand for data integration software tools, cost reduction, improving working capital, increasing process efficiency, and reducing

Customer expectations are rising as data privacy demands are growing more complex. A first-party data strategy can help you navigate between the two.

Silver Bullet Data Services new contract wins and contract renewals

With an ever-changing digital landscape, it's critical for marketers to use data-driven personalization to shape loyalty programs and promote CX.

Choosing the right CDP involves many factors. In some cases you may license a product labeled as CDP only to find you need to augment it.