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Published May 4, 2021, 7:00 AM There’s no denying that one of the primary factors for a successful retail, art or food-service business is the impact its displays and interior design have on consumers. Store atmospherics such as lighting, colour, music, or scent can influence emotions and behaviour. An engaging, visually pleasing display or interior design can potentially be the key in attracting new customers and retaining them. When it comes to in-store displays, IKEA has mastered the art o...

There’s no denying that one of the primary factors for a successful retail, art or food-service business is the impact its displays and interior design have on consumers. Store atmospherics such as lighting, color, music, or scent can influence emotions and behavior. An engaging, visually pleasing display or interior design can potentially be the key in attracting new customers and retaining them. IKEA Krakow uses the Epson LightScene EV-100 projector to enhance its product displays When it c...