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Storied ad agency RK Swamy appoints i-bankers for IPO; first by a marketing services group

In July 2022, RK Swamy and BBDO (a leading network of the global Omnicon group) announced parting of ways after an alliance that lasted 37 long years. Under a new agreement, RK Swamy bought out BBDO’s stake in the joint entity and BBDO bought out RK Swamy’s stake in BBDO India.
United States Andhra Pradesh West Bengal Tamil Nadu Shekar Swamy Sam Balsara

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Gigerenzer's simple rules | Founding Fuel

[Photograph by Literary and Media Committee, TAPMI] This is the age of big data. We are constantly in quest of more numbers and more complex algorithms to crunch them. We seem to believe that this will solve most of the world’s problems - in the economy, society and even our personal lives. As a corollary, rules of thumb and gut instincts are getting short shrift. We think they often violate the principles of logic and lead us into making bad decisions. We might have had to depend on heuristi...
Sri Sathya Sai Institute Of Higher Founding Fuel How India Forbes India Economic Times Sri Sathya Sai Institute

3 Must-know Growth Tenets From Prepaid Mobile Success

3 must-know growth tenets from prepaid mobile success Understanding the consumer behaviour responsible for the success of prepaid mobile adoption in India offers a peek into the evolution of current and future services Representative Image Kaamta Driver, Kaamta New, Kaamta driver 20, Kaamta Jio. Kaamta is my parents’ driver. Last Sunday, he was at the airport to pick me up. He has been there every time I have gone back home in the last 20 years. New, Jio, driver 20 is how I have saved his ph...
Tamil Nadu Haresh Chawla Kaamta Jio Nandan Nilekani Kaamta New Founding Fuel

India's digital economy will go from prepaid to postpaid in the new decade: Nandan Nilekani

India’s digital economy will go from prepaid to postpaid in the new decade: Nandan Nilekani Share Synopsis The move of the digital economy from a prepaid to postpaid is going to drive a huge cycle of consumption as well as growth, Nandan Nilekani says at a Founding Fuel event. Nandan Nilekani, chairman of Infosys and former chairman of UIDAI. Bengaluru: India’s digital economy will go from a prepaid to postpaid in the new decade, driving a huge cycle of consumption and growth, said Nandan N...
City Of United Kingdom Nandan Nilekani Founding Fuel India Digital Economy நகரம் ஆஃப்

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