Hearst UK launches new experiences division
Experiences will be created for both the physical and the digital worlds.
Source: campaignlive.co.uk
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MediaCom leads the Campaign Media Awards shortlist with 19 nominations
MediaCom leads the Campaign Media Awards shortlist with 19 nominations The winners will be announced at a virtual ceremony in April. by Staff Sign in to continue Free email bulletins
United Kingdom City Of Natalie Cummins Manning Gottlieb Initiative Partnerships Team Interpublic United Kingdom Annalect Team
Source: campaignlive.co.uk
Digital agency iCrossing integrates with parent company Hearst
Hearst This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Hearst, publisher of titles like Cosmopolitan and Esquire, is folding digital ad agency iCrossing into its magazine division. Hearst bought iCrossing in 2010 for $325 million as print advertising was dropping and publishers were looking for new revenue streams, but the two organizations clashed with each other. A spokeswoma...
Troy Young Mike Parker Brendan Moorcroft Kristen Ohara Hearst Solutions Chief Business Officer Kristen
Source: businessinsider.com