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Desserts for every demographic
Sweet good brands can keep consumers coming back by leaning into emerging demographic trends, launching products that appeal to the priorities of different age groups.
Melissa altobelli
Paul stippich
Otis spunkmeyer
Seb siethoff
Los angeles based aspire bakeries
Rubicon bakers
Spire bakeries 107977
Consumers embracing newstalgic sweet goods
Brands are finding ways to elevate classic offerings and tried-and-true flavors.
Otis spunkmeyer
Paul stippich
Melissa altobelli
Seb siethoff
Los angeles based aspire bakeries
Spire bakeries 107977
Old favorites and new flavors popular with cookie lovers
While chocolate and vanilla never go out of style, consumers are showing a willingness to try new things.
United states
Otis spunkmeyer
Kara jaggers
Julien suignard
Sally lyons wyatt
Paul stippich
Lynn dornblaser
Los angeles based aspire bakeries
Brioche pasquier
Salted caramel
Fig poppy seed
Spire bakeries 107977
Flavor, variety and value keys to cookie category growth
Total cookie sales topped $9.6 billion during the 52-week period ending July 16.
United states
Julien suignard
Lynn dornblaser
Paul stippich
Kara jaggers
Otis spunkmeyer
Jess tran
Sally lyons wyatt
Lyons wyatt
Jonna parker
Kristine tran
Marka clouse
International dairy deli bakery association
Campbell soup co
Los angeles based aspire bakeries
Brioche pasquier
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