Page 48 - Marketer News Today

Question. so we are no longer really typing customer service responses. we take a screencast and customers love watching the individual yoempt its a medium theyre used to seeing and theyre used to acting on that information. its time now to answer some of your business questions. lets get our board of directors in here to help us. carol roth is an on air contributor at cnbc. shes a former investor banker and entrepreneur and investor. john jantz is best known for creating the duct tape marketi...

Responses. we take a screen camp and customers love watching the video. its a medium theyre used to seeing. theyre used to that communication, and theyre used to acting on that information. >> its time now to answer some of your business questions. lets get our board of directors in here to help us. carol roth is an on-air contributor at cnbc. shes a former investment banker and entrepreneur and an investor. and john jantsch is a marketing consultant best known for creating the duct tape marketi...

They know how to tweet the networks. what theyre less aware of is the power gradients in the social media. theyre less aware of the way it turns everybody into a marketer. and while they may have entered this, "oh, i want to be a singer, i want to be a ska skateboarder, a writer," when youre trying to get a number on the screen, to get it higher, then the singing looks like a stunt act. >> so just who influences who? are the kids being influenced in some way? >> well, i think underneath it all, ...

Meanwhile, the city just started a program distributing bough bananas to cats. >> metaphor for our times. all right, governor, you want to be the straight man here, you must be pro crack and anti-free pipes because you are a free marketer and they should pay for it. >> whenei was governor i was presented a bill to sign up on needle exchange. when i first saw it i just thought, oh man, this is crazy. the notion of -- well then i look into it and the claim was that hepatitis-c and hiv, it is going...

Twitter. who cares? >> i agree with you. obviously sherman did care. he wrote a letter to respond to it. he cared and im guessing his agent cared and the team manager and marketer cared. >> that was the best thing i saw on television yesterday. >> it was an interesting thing. i thought erin andrews reaction was very interesting. >> listen, she appeared on the dan patrick show. she felt she had to explain the look on her face. you thought it was the look on her face that got so much attention for...

Sena says its solid but ads would be changed. another said its ads are great but marketer was to blame. hcg direct didnt respond to our calls. cnn, washington. u.s. soldiers fought to break apart al qaeda in iraq. what will some think now that the terror group is making a comeback. your eyes really are unique. in fact, they depend on a unique set of nutrients. [ male announcer ] thats why theres ocuvite to help protect your eye health. as you age, your eyes can lose vital nutrients. ocuvite he...

Messages and sharing it with advertisers. right now a marketer can only send ads to you when you have a connection to their brand. but a shared link in a private message also counts. it is invading privacy by reading personal messages without our consent. they want to give monetary awards to users whose messages were scanned. they will sell cheerios without modified ingredients. they are making changes to use only none genome products. it is an iconic brand and one of the first foods given to ba...

Controversial to the church. >> he is likeable. the common individual can relate to him. when he drives a ford focus. people like that. and i think that too he is one of those types of people who is breaking the system but people can relate to that more. the whole system brings us back to breaking the system. if the catholic church were a product he is a great marketer. i think it draws people in. >> panel, thank you so much for your time today. the big fear that obama care could lead to the clo...

About fox or msnbc or even >> im going to change gears here, because the end of the year is coming up, and one of the my favorite media digests has completed its 12th annual poll to pick the media person of the year. two years ago it was steve jobs, and this year lets coup the cheesy drumroll, it is the head of amazon and the new owner of the "washington post," jeff bezos. i also wonder if hes also marketer of the year. take a look at this clip from 60 minutes last sunday. >> let me show you som...

Famed tech writer ted bol stooen came calling with his new book "dogfight." this book reads like a tech thriller with boardroom dirt and everything. what did you learn about the way the companies operate? >> one of the things i learned about the way the two companies operate, apple is a company that despite the major engineering, run by marketers and designers and a google is a company senly run by engineers. one of the worst jobs in silicone valley is being a marketer at google because the guys...