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It's 'Sweet-ish not Swedish' in new campaign for Somersby Super Crisp Cider via Clemenger BBDO

What do a couple of Vikings and a semi-sweet apple cider have in common? More than they should in a new campaign for Super Crisp via Clemenger BBDO. A case of mistaken identity sits at the (apple) core of the lighthearted ‘Sweet-ish not Swedish’ campaign for Super Crisp, which has 25% less sug
New South Wales Allison Lockwood Stefan Duscio Matt Gauci Max Lazarenko Elisa Moro

TABOO + The Sweetshop partner to empower young storytellers through TAC Split Second comp

The winning films for the 2023 Transport Accident Commission (TAC) Split Second Competition have been released. Running for its 5th consecutive year, this competition is a call to Victoria-based storytellers aged 18 to 25 to use their creativity to save lives on our roads. This year’s winner w
Damien Magee Carly Anne Kennelly Max Barden Edward Pontifax James Mackinnon Tom Davies

ASB Brings Subscriptions To Life To Promote New Card Tracker Feature In Campaign From The Monkeys Aotearoa

Quick to sign up to and easy to forget, subscriptions are often set up and never reviewed, leaving people paying for things they aren’t using. Many people don’t realise how many subscriptions they’re paying for because when something’s out ...
New Zealand New Zealanders Liz Richards Damon Stapleton Ashleigh Smith Julian Currin

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DoorDash recruits Australia's favourite commentators to prove footy's better with a feed in new NRL campaign via Howatson+Company – Campaign Brief

DoorDash has kicked off the 2023 NRL season with fresh creative featuring fan favourites Peter ‘Sterlo’ Sterling and Paul ‘Fatty’ Vautin’ to launch its new campaign platform, ‘Footy’s better with a feed’, developed by Howatson+Company.
United States Greg Fyson Max Barden Scott Zuliani Caitlin Perz Dan Smith

TVC + Content Production in Australia and New Zealand: State of the Industry 2022

A thirst to discover fresh, diverse storytellers and a renewed appreciation for craft’s reliance on focussed collaboration, Australian production companies have emerged from the pandemic with a new set of protocols and a renewed attitude for embracing change. Identifying positives from the challenge
New York United States New Zealand New South Wales Al Iskandariyah Western Australia

Midas launches 'Midas. You can rely on us.' brand and retail campaign via AJF Partnership

One of Australia’s most established car servicing brands, Midas has launched a new, fully integrated brand and retail campaign created by AJF Partnership, ‘Midas. You can rely on us.’ The campaign demonstrates that Midas is always transparent and frank when it comes to servicing your car, unli
Adam Francis Ferne Archer Rhyen Ellis Tim Cockayne Greg Fyson James Tavitian

Sweetshop signs director Max Barden for representation in Australia

Global production company Sweetshop has signed comedy director Max Barden for representation in Australia. Harnessing his absurd and unconventional style, Barden will try anything and everything in the pursuit of a gag, especially at his own expense. He’s been making and performing in his own
Monkey Mountain New South Wales Noord Holland Bart Timmer Wilf Sweetland Greg Fyson

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