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How Law Firms Can Generate Leads

Legal leads are potential clients who have expressed interest in your legal services, have otherwise been identified as potential clients via marketing. Generating legal leads keeps clients coming in. Lead generation takes conscious effort.

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Taking Advantage of Summer To Build Your Brand and Business

I want to stress importance of not taking a break from marketing yourself, your organization during summer, instead ramp it up. Summer is great time to focus on business development, branding efforts since many competitors may not be. People still have to work.

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How To Time Your Social Media Posts For Maximum Engagement

All social media posting is not created equal. Content, audience, timing can make a big difference in your online awareness, engagement. Data shows posting at certain times is better than others. Here’s what legal marketers should know about best social media posting times.

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Engagement Isn't Everything When It Comes To Social Media

Remember just because people don’t comment or like your social media posts doesn’t mean they aren’t noticing them or enjoying your content. It also doesn’t mean that your LinkedIn strategy isn’t working. More than 90% of social media users don’t interact with content.

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How Firms Can Protect Their LinkedIn Content

It’s important to make sure you have your own marketing infrastruture in place so that you aren’t relying too much on housing data on any social platform. Because anything can happen.

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