Strategizing for low-latency streaming at scale and choosing WebRTC or another protocol means juggling multiple priorities and assessing stream resiliency on both the contribution and distribution ends. Dolby.io s Ryan Jespersen and AWS s Evan Statton make the case for WebRTC in this clip from Streaming Media Connect.
As we move well into the era of FAST 2.0, will the strategies that brought FAST success in its early days still pay off and ensure continued growth? Is it time for FAST pioneers to re-innovate? And what can the success of primetime YouTube channels teach FAST brands about evolving their strategic roadmap in a mature, less Wild West-like FAST ecosystem? Tastemade s Evan Bregman, ESHAP s Evan Shapiro, Gusto TV s Chris Knight, and TMB s Cameron Saless discuss in this clip from Streaming Media Connect 2023.
Anton Dvorkovich, CEO and Founder of Dubformer, writes about how AI dubbing is poised to dramatically transform the broadcast media industry as recently developed solutions are set to be widely implemented.
The CTV viewing experience continues to evolve as new UX developments arise. Still, many experts and users agree that the experience is essentially broken, with too much choice and too little personalization as users #1 complaint, far from where it needs to be. According to Google TV Senior Director of Engineering Shobana Radhakrishnan in her Streaming Media Connect Keynote, the critical challenge is understanding what viewers want and letting that drive other decisions.
Hunter Terry of Lotame discusses Amazon s new ad-supported Prime Video, which created an estimated 100 million-user advertising machine out of the gate, and he breaks down the reasons why brands shouldn t sleep on the powerful impact of Amazon s ad push.