Pascal Coggia News Today

This week on The Drum, we’re taking a look at everything digital advertising, from its past to its future potential. As part of that discussion, we’ve assembled three experts from the advertising industry to discuss:

This week on The Drum, we’re taking a look at everything digital advertising, from its past to its future potential. As part of that discussion, we’ve assembled three experts from the advertising industry to discuss:

Interview: How Nissan is transforming in the digital world This conversation contains extracts from an interview recorded as part of Artefacts Fireside Chat series - a program of video conversations with leading data marketers and analysts. Pascal Coggia: What does digital transformation mean for Nissan? Dév Rishi Sahani:The term digital transformation is overused to an extent, so it depends on how you define it. At Nissan, we embarked on our digital transformation journey several years ago. ...