Roberta Say News Today

That may mean buying a new piece of equipment. but thats not always the case. one tennessee company is turning to its customers to make their process more efficient. ♪ >> they were there from the beginning. >> it was a fabulous experience. >> roberta said to me we can create something beautiful. >> rita, lauri and annette are the definition of satisfied customers. >> i had confidence that they knew exactly what to do. >> they each turned to memphis, tennessees metal fabricators better known as...

Afraid they are not 100% sure of we definitely invite them to come and look at it and see the progress were making. >> people like annette can give a thumbs up or thumbs down before work continues. >> much easier for them to change something out on their table, much easier to change it at that point. >> so why go to all this trouble? the truth is that having customers input every step of the way saves msw money. >> if i was putting a monetary number on it, it might save anywhere from ten to 30%....

Model has not only made the business more efficient its helped msw get more business through referrals. >> so much to be said for your customers to be involved with you that you build trust and that they love the product. >> thats why mark and roberta say other small business owners should to the same because customer involvement can have such a positive impact on your bottom line. >> i truly believe that it is the reason that were still in business. >> the pledges found out firsthand that custo...