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May 21, 2024
Customers often seek assistance to increase response rates, yet few have measured their previous campaign's response rate. Knowing the numbers can help refine campaigns and increase ROI.
August 29, 2023
MINNEAPOLIS, Minn., Aug. 29, 2023 (SEND2PRESS NEWSWIRE) — New industry research commissioned by SeQuel Response and conducted by ISG Research shows 89% of marketers have increased or maintained direct mail
August 29, 2023
ENewsChannels NEWS: -- New industry research commissioned by SeQuel Response and conducted by ISG Research shows 89% of marketers have increased or maintained direct mail investments in the last year, up 3% from 2022 data. The 2023 Direct Mail Marketing Benchmark Report provides an analysis of the current direct mail marketing landscape. :: News from eNewsChannels
October 17, 2022
MINNEAPOLIS, Minn., Oct. 17, 2022 (SEND2PRESS NEWSWIRE) — New industry research commissioned by SeQuel Response and conducted by NAPCO Research, shows 86% of marketers have increased or maintained direct mail
August 4, 2022
Press release content from Business Wire. The AP news staff was not involved in its creation.
October 21, 2021
MINNEAPOLIS, Minn., Oct. 21, 2021 (SEND2PRESS NEWSWIRE) — SeQuel Response is pleased to announce that Jody Johnson, CFO/COO, was selected for the 2021 Women in Business award by the Minneapolis/St.
April 21, 2021
(EDEN PRAIRIE, Minn.) — NEWS: SeQuel Response is pleased to announce that its recently promoted President & Chief Strategist, Erik Koenig, is now an official equity partner in the agency. Effective April 1, 2021, Koenig joins founding partners Jay Carroll, Co-Founder & CEO and Tom Rothstein, Co-Founder. “Erik has operated as a ‘business partner’ to Tom and me throughout his career at SeQuel,” explained Carroll. “I’ve always valued his perspective, the questions he asks, and his co...
January 28, 2021
EDEN PRAIRIE, Minn., Jan 26, 2021 (SEND2PRESS NEWSWIRE) — SeQuel Response is pleased to announce the promotion of Erik Koenig to President/Chief Strategist. In his new role as President, Koenig will work to further cement SeQuel as the go-to direct response agency for growth-oriented brands; enhancing alignment between the agency’s direct mail and digital marketing strategy to maximize client results. “We would not be the agency we are today without Erik’s persistence, devotion, unlimi...
January 26, 2021
(EDEN PRAIRIE, Minn.) — NEWS: SeQuel Response is pleased to announce the promotion of Erik Koenig to President/Chief Strategist. In his new role as President, Koenig will work to further cement SeQuel as the go-to direct response agency for growth-oriented brands; enhancing alignment between the agency’s direct mail and digital marketing strategy to maximize client results. “We would not be the agency we are today without Erik’s persistence, devotion, unlimited talent, and natural mana...
January 26, 2021
EDEN PRAIRIE, Minn., Jan 26, 2021 (SEND2PRESS NEWSWIRE) — SeQuel Response is pleased to announce the promotion of Erik Koenig to President/Chief Strategist. In his new role as President, Koenig will work to further cement SeQuel as the go-to direct response agency for growth-oriented brands; enhancing alignment between the agency’s direct mail and digital marketing strategy to maximize client results. “We would not be the agency we are today without Erik’s persistence, devotion, unlimi...