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L'Oréal takes a stake in Japanese personalized beauty start-up Sparty

L’Oréal’s corporate venture capital fund BOLD (Business Opportunities for L’Oréal Development) has acquired a minority stake in Japanese beauty start-up Sparty, dedicated to personalized beauty. Based in Tokyo, Sparty has created a D2C business model grounded in personalized beauty, with brands such as Medulla in haircare and Hotaru in skincare. “With Sparty’s proven track record in personalization and L’Oréal’s leadership in the worldwide beauty market, we are confident tha...
Sparty Inc Business Opportunities Yosuke Miyama

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