Stellar Ace News Today

As we enter into a new world of consumer behavior, enterprises are finding that they must keep up with constantly changing consumer preferences to win in their respective industries. With unpredictable market conditions consumers are looking to spend only on the goods they truly need.

Stellar Lifestyle, a business arm of SMRT, unveiled the WINKmets Wonderland campaign from Nov 15 to Dec 24, 2023. During this campaign period, shoppers who make purchases at the over 600 Stellar Lifestyle retail outlets across the SMRT line can redeem exclusive entry into enchanting WINKmets Wonderland Station Lodges, located at Dhoby Ghaut, Woodlands, Raffles Place, Bishan and Paya Lebar...

As TikTok moves from short-form ad content to amplifying campaigns on real-world screens, MARKETING-INTERACTIVE speaks to industry players to find out if this is a smart move or one that will tank its ad strategy as a whole.

In celebration of turning 50, DCS Card Centre has partnered with Stellar Ace for a campaign on its latest offering WINK Hunt. According to Stellar Ace, WINK Hunt is an island-wide phygital game that allows consumers to scan QR codes strategically placed within MRT stations across Singapore and

Commuters can embark on this fun journey as they ride the MRT, scanning QR codes strategically placed within MRT stations across Singapore

Local telco Singtel has called for a closed media pitch, which is said to include media planning and buying operations

Vistar Media is marking the anniversary of its Singapore launch with further expansion in pDOOH, according to an email announcement. Vistar credits growth in part to the appeal to businesses of enhanced ad targeting and omnichannel metrics in pDOOH, its…

The 10-day event features integrated and experiential zones, live performances, among others

The opportunities include adoption of REVEZ’s Metaverse, Augmented Reality, Mixed Reality, Virtual Reality, and suite of cutting-edge technologies with 5G ready capabilities as part of Stellar Ace’s expansion into an omni-channel advertising ecosystem.

The WINKmets will take centre-stage in Stellar Ace’s island- wide digital Home-Travel-Eat-Shop-Play daily touchpoints ecosystem, which cover every step of the commuter’s journey from before they step out of the house, to when they get home, across 6,000 screens and digital platforms.