HUL's Prabha Narasimhan discusses the Vim Matic dishwasher range...
What prompted the company to create the product line? Is it still relevant as India unlocks its economy?
Source: afaqs.com
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Is there a market for 'dishwasher-only soap' in India?
Is there a market for dishwasher-only soap in India? Share Via: With HULâs Vim Matic range, will dishwasher soaps, as a category, finally take off in India? During COVID-induced lockdown in 2020, many Indians asked their household help to refrain from entering their homes in a bid to stop the Coronavirus from spreading. They took matters into their own hands (literally) and got down to the dirty task of scrubbing utensils clean. Hindustan Unileverâs Vim has introduced the Vim Matic ma...
Source: afaqs.com
Near-term margin pressure to continue as HUL aims at volume growth
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Source: business-standard.com