Virtual Arena News Today

Booking, Expedia, OpenTable, Kayak, MyRealTrip, KAYAK, Duve, Plan.AI, Roam Around, Vacay, Magpie, MyTrip.AI, Navan, Trip.com, Wingie Enuygun Group, GuideGeek are just some of the travel companies already using generative AI with success. How are GenAI advancements shaping personalized trip planning, virtual travel guides, interactive storytelling, and seamless multilingual communication for travelers? Are we stepping into a "new normal" where artificial intelligence meets travel, and where the b...

Among the pioneers of Web3 adoption, luxury brands have taken the lead. A recent study by CoinGecko reveals that an impressive 37% of apparel and luxury goods brands have already initiated Web3 strategies. As decentralized platforms, blockchain technology, and NFTs come to the forefront, a pertinent question arises: Are we on the brink of a seismic transformation in established branding paradigms? How can industries, particularly the traditional industries of travel and hospitality, harness this...

Six startup business ventures created by The Ohio State University undergraduate students have each received $50,000 through the second annual President’s Buckeye Accelerator.The goal of the President’s Buckeye Accelerator is to help students who fou

As of Jan. 14, Hotworx members can use the Northlake studio 24 hours a day, seven days a week.

The final Virtual Arena of 2021 delves into the world of immersive eSports.

Laser tag is getting even more high-tech.

LAI Games will be entering the home VR sector with Arcade Legend.

Share In this second of a two-part feature in his latest Virtual Arena column, industry specialist Kevin Williams marks the six-year anniversary of HTC’s Vive platform in Commercial Entertainment. Concluding this look, we chart the influence of the Vive in the current LBE marketplace and the future developments for the road ahead. The HTC Vive headset had become the de facto VR platform for those looking to enter the LBE VR scene. The original designs of the early part of this phase of develo...

Share In his latest Virtual Arena column, industry specialist Kevin Williams takes a walk beyond the normal immersive entertainment projects he reports on, and looks at the deployment of immersive technology into the arts, with the launch of the world’s first hyper-reality opera experience.   Current,Rising. Image credit Figment Productions and Joanne Scotcher Marking the beginning of the reopening of exhibitions, events and attractions in certain localities, this report covers the opening o...

Share Investment in Out-of-Home entertainment development continues, and in his latest Virtual Arena column, industry specialist Kevin Williams collects the latest investments, partnerships, and acquisition news, shaping the landscape of the location-based immersive entertainment business. The recent movements in investment being made into location-based entertainment (LBE) developers and operators cannot be ignored. Even if most Western venues are in lockdown currently, numerous institutions a...