PROTON drives off with Wavemaker Malaysia as media agency
PROTON drives off with Wavemaker Malaysia as media agency Details 05 April 2021 PROTON has appointed Wavemaker Malaysia to manage media planning and buying duties for two years following a pitch held in January this year. M/SIX Malaysia has been the incumbent on the account since 2014 and the team decided to pitch as GroupM to ensure the business still stays within the network. Wavemaker was selected to handle the business due to its extensive experien...
Source: marketing-interactive.com