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Page 7 - ஒருங்கிணைந்த விளம்பரம் அறிவியல் News Today : Breaking News, Live Updates & Top Stories | Vimarsana

OMD Sees Campaign Results Skyrocket by Using IAS Automated Tag with Google

Integral Ad Science (NASDAQ: IAS), a global leader in digital media quality, and OMD, the world’s largest media network, today announced a case study on time saved and ROI achieved for two of OMD New Zealand’s biggest clients by using IAS Automated Tag with Google.  Known for driving efficiencies on behalf of clients, OMD proved its ability to meet quick turnaround times from initial briefs to go-live for two recent campaigns. To accelerate, automate, and streamline the traditionally time-consuming tag wrapping processes required to get campaigns live, OMD New Zealand partnered with IAS to activate its automated tag capability, which is the only automated verification in Google Campaign Manager. Through this partnership, OMD New Zealand achieved the following results for two of its largest customers during the busy retail period of Q4 2020:

The role of people managers in ending the always-on culture

Published: 02 July 2021 Do you find yourself replying to emails at odd hours, and then wonder why your team never turns off its work mode? Let’s pledge not to fall into the ‘just in case’ trap, urges Priya Sunil. To read the full interview, simply create a log-in at the link below - your first five articles are complimentary! “We need to do a better job of putting ourselves higher on our own ‘to-do’ list.” This quote by the former First Lady of the United States, Michelle Obama, is something that I, and every other person in my life can relate to. In today’s remote working era – where employees work, sleep, play and live within the same space – it’s harder than ever to detach from work, long after working hours. And this is how we forget to prioritise our personal time and needs.

Blockbuster IPO Day Produces Big Gains for Uber, Delta Air Lines and Tech VCs

Uber and Tencent joined SoftBank as the biggest stakeholders in Chinese ride-hailing service Didi Chuxing, which debuted on Wednesday on the New York Stock Exchange and closed with a market cap of $67.8 billion. Delta Air Lines is one of the top investors in airport security vendor Clear, which rang the opening bell at the NYSE. Among venture firms, New York s Insight Partners had the biggest day, thanks to its $1.45 billion stake in cybersecurity software company SentinelOne, while Highland Capital owns shares worth over $500 million in Xometry, a manufacturing marketplace. There s plenty of money to go around for private equity firms as well. Francisco Partners owns over a quarter of LegalZoom, which celebrated by opening on the Nasdaq on Wednesday, and ad tech-company Integral Ad Science is majority owned by Vista. Integral rang the Nasdaq s closing bell.

Ad Tech Company Integral Ad Science Pops 18% in Market Debut

Ad Tech Company Integral Ad Science Pops 18% in Market Debut
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