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Ivy Liu
by MaryLou Costa
Companies that shut down social and political conversations will struggle to make progress with diversity and inclusion, according to business leaders and experts who have spoken out against decisions made by Basecamp and Coinbase to ban such talk from the workplace.
Software company Basecamp’s announcement last month and that of cryptocurrency trading platform Coinbase last year claimed a similar rationale: eliminating distractions to prioritize productivity. Both companies were met with a resounding exodus of staff.
Allowing and encouraging open social and political discourse at work is one of the cornerstones of fostering a more diverse and inclusive environment, according to Rich Miles, CEO of The Diversity Standards Collective.
After purposefully engaging some of our incredible partners (like GetEmails, Neto, Hawke Media, Synchronicity Marketing, Digioh, Zembula, and QDM Inc), we are happy to share that we have gathered enormous feedback and insights about what the future looks like for email marketing.
Toronto, Canada (PRUnderground) February 22nd, 2021
Since its birth in 2011, Maropost has consistently proven to be a force to reckon with in the digital marketing domain especially in the realm of marketing automation. Our top-notch services and exemplary delivery has quickly made us an industry favorite.
After purposefully engaging some of our incredible partners (like GetEmails, Neto, Hawke Media, Synchronicity Marketing, Digioh, Zembula, and QDM Inc), we are happy to share that we have gathered enormous feedback and insights about what the future looks like for email marketing.
Brands that harnessed the power of purpose in 2020
It s no secret that 2020 was one of the most challenging years in modern history. According to the Global Web Index Connecting the Dots 2021 Report, the Covid-19 pandemic was a baptism by fire for many brands, testing purpose-driven commitments to the limit in a time when consumers needed them the most.
Angela Northover, head of content at Eclipse CommunicationsIt forced brands to think and act differently, adapting to the changing consumer landscape to remain relevant, leading with action and social responsibility. Brands needed to impart a sense of empathy, authenticity and transparency in all they did, and be attuned to why they exist and who they serve. Consumers care now more than ever, and so should brands.
Recognising brands that excelled in the face of 2020 adversities for the betterment of humanity
It’s no secret that 2020 was one of the most challenging years in modern history. According to the Global Web Index’ Connecting the Dots 2021 Report, the Covid-19 pandemic was a baptism by fire for many brands, testing purpose-driven commitments to the limit in a time when consumers needed them the most.
It forced brands to think and act differently, adapting to the changing consumer landscape to remain relevant, leading with action and social responsibility. Brands needed to impart a sense of empathy, authenticity and transparency in all they did, and be attuned to why they exist and who they serve. Consumers care now more than ever, and so should brands.