In 1997, the owners of Miami New Times did something they hadn’t done since 1970: start a newspaper from scratch. That’s how New Times Broward-Palm Beach was born. With offices in downtown Fort Lauderdale, the weekly publication was an instant success in the sprawling metropolitan areas stretching north along I-95, whose younger residents previously had no logical media anchor. New Times Broward-Palm Beach went on to win numerous national prizes, including multiple Green Eyeshade Awards, top honors in the Livingston Awards for Young Journalists, and two Sigma Delta Chi awards from the Society of Professional Journalists. The paper also pioneered digital journalism in South Florida, turning its "Daily Pulp" news blog into the region's first truly popular news site.