Dive Brief: Albertsons has named Danielle Crop its senior vice president and first chief data officer, the grocery company announced on Thursday. Crop was most recently the chief data officer at American Express, where she also gained experience with card acquisition fraud, data and product management, and modeling. After roughly 15 years at American Express, Crop is coming to Albertsons at a time when the grocer is seeking to further capitalize on its growth in e-commerce and loyalty programs. Dive Insight: As consumers' eating habits shift and e-commerce’s role in the grocery industry swells, food retailers are increasingly turning to their customer data. By understanding these evolving shopping behaviors, grocers can figure out how to retain and boost sales gained during the coronavirus pandemic.