Are There Any Tangible Benefits to Chugging Water First Thing in the Morning? Tanner Garrity, provided by FacebookTwitterEmail A month ago, The New York Timesprofiled John Foley, the CEO of Peloton, for its classic “Sunday Routine” column. The piece offered some interesting revelations about the surging entrepreneur, whose company reported a 232% increase in sales last year. The highlights? He keeps his Peloton Tread in the downstairs bathroom of his West Village apartment, he eats sushi every Sunday afternoon, and each morning, before he does anything else, he scoops 40 sips of water from the sink to his gullet using his cupped, bare hands.