Twenty per cent cut back or went without essentials such as meals because they'd overspent. Twenty per cent missed other major bills including household payments and mortgages. Fifteen per cent had to take out additional loans to make ends meet. And of those who were in financial trouble, 52 per cent had more than one account. Critics say the self-regulated code doesn't go far enough. READ MORE: "The buy now pay later industry need to come together, talk to each other about how they can stop people from signing up to multiple accounts and getting themselves into a string of trouble rather than just trouble with just one provider," RateCity's Sally Tindall told 9News.