Swindon’s Bus Company is making it easier to buy child bus tickets for five-to-15-year-olds through a new addition to its latest app. The move is in response to customer feedback, with those travelling by bus in-and-around the town asking for easy and instant access to child tickets through their mobile devices. Before activating their first child ticket through the app, customers can verify a child’s identification using a screenshot of a passport or birth certificate and a selfie of the youngster. Head of communication Nikki Honer said: “This verification is required because each ticket features a photo of its holder, it only has to be done once.