AS the world turns its attention towards electric vehicles (EVs), countries with an established automotive ecosystem are vying for a slice of the action. When we talk about the automotive industry in Southeast Asia, Thailand comes to mind. As the region’s hub for automotive manufacturing and assembly, the country has been aggressively promoting its automotive industry. Thailand came up with an EV policy in 2017. To attract investments to the sector, it offers tax holidays for manufacturers and assemblers of hybrid EVs (HEVs), plug-in hybrid EVs (PHEVs) and battery EVs (BEVs). The Board of Investment (BOI) of Thailand offers HEV producers tariff exemptions on imported machinery, while PHEV manufacturers enjoy corporate income tax exemption for three years, in addition to tariff exemptions on imported machinery.